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| Ms Ju Eun-Young, with her translator by her side. |
Recently I attended the launched of new products,
CRYSTAL MOIST, the leading mineral skincare expert presents their
BRAND AMBASSADOR - Ms.
Ju Eun-Young. Fondly known as Eun-young, we will see her in all CYRSTAL MOIST marketing campaigns to uplift the importance of skin hydration with the unique Korean fourmulation.
Eun-young's partnership with the brand will focus on the hydration and brightening skincare lines, featuring
HYDRAION ION+ and
BRIGHT ION+ collections. These two product ranges are developed and made in Korea, using KOREAN DEEP OCEAN WATER. Eun-young will play an active role in "educating" consumers about the benefits of water and minerals to our skin.
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| HYDRA ION+ |
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| BRIGHT ION+ |
As a rising K-Pop star, Eun-young is a beloved member of Korean Girl Group TWO X.
Formerly a member of YG dance group CRAZY, Eun-young had performed as a dancer for Korean
superstars IU, Rain, and BIGBANGS's Taeyang.
Do you have hustling lifestyle? If your answer is yes, you are not alone. Despite hustling lifestyle,
Eun-young ensures that she sets aside ample time for her skincare routine. "I always keep my CRSTAL MOIST Moisturing Facial Masks handy, especially when I need to travel long-haul. And no matter how hectic my schedule is, I always make sure I apply my Moisturising Face Essence and Brightening CC Cream before I head out. Being dermatologically tested and proven, I can trust CRYSTAL MOIST in taking care of my skin's needs, " says Eun-young.
CYRSTAL MOIST sees this partnership with Eun-young as a platform to reach out a wider audience, and deliver credibility of the brand promise. At the age of 25, Eun-young embodies what the CRYSTAL MOIST brand stands for - attractive, healthy, feminine and confident - making her the perfect fit as Brand Ambassador. As an active and hardworking woman, Eun-young understands that need to maintain a youthful and healthy complexion, thus using an innovative and quality skincare is important to her."
Korean skincare formulation, perfect for Asian skin, my skin!" says Eun-young.
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| from left to right: Ms. Debbie Goh, Ms. Ju Eun-Yong, and Cik Atikah Suhaime |
To grace this event, with the
pleasure of the company of
Ms Debbie Goh (former Miss Malaysia Chinese
International) and
Cik Atikah Suhaime (popular artiste), who will be
sharing their CRYSTAL MOIST experience with us. PLUS, at the event we were introduced
CRYSTAL MOIST’s
BRAND AMBASSADOR, flown in all the way from
KOREA! She is Ju Eun-Young.
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| Official launched of the Cyrstal Moist at Boulevard Hotel, Midvalley. |
The Secret to a CRYSTAL-MOIST Complexion
CRYSTAL MOST, a brand new line of masstige skincare formulated and made in Korea, innovatively combines the properties unique to precious mineral complexes with the powerful nutrients of the Korean Deep Ocean Water. Effectively rejuvenating your skin from deep within, CRSYTAL MOIST delivers an ultimate beautiful complexion. Now, you can also achieve intensely hydrated and nourished skin.
Launching for the first time in Malaysia are two lines for supple and glowing visages;
HYDRA ION+ and
BRIGHT ION+. Both ranges are engineered with three core ingredients:
HY+3 Aqua-Channeling Factor
Rich in essential minerals, Korean Deep Ocean Water penetrates into skin, restoring moisture and comfort.
It is boosted by the efficient moisturising factor of Hyaluronic Acid. Forming a hydrating veil on the skin's surface, the skin is effectively primed to lock in water molecules, effectively soothing and moisturising dehyrated skin.
Regenerating Mineral Complex
Derived from five fermented essential minerals, it is replenishes essential trace elements for skin health, lifets skin's vigour and revives energy from within. The skin now glows with supple moisture and healthy complexion.
Perfect-Hydration 24 Complex
Grown in subtropical zones such as Asia and Australia, the natural Lalang Grass Rhizome is extracted in France. It works together with Glycerin that acts as an efficient moisturising factor which brings about long-lasting hydration.
HYDRA ION+ is the ultimate skincare range to effectively restore a hydrated visage, unveiling a crystal-moist complexion. This range is uniquely formulated with Seaweed extract to further improve skin hydration.
Seaweed Extract
Seaweed extract is rich in Polysaccharides and Fucoidan to soften and moisturise skin. It has a soothing on effect on skin and acts as an antioxidant to protect skin against free radicals. High in essential minerals; such as calcium, iodine and iron.
Collection includes:
HYDRA ION+ Moisturising Facial Cleanser, 120mL
HYDRA ION+ Moisturising Facial Toner – Balancing, 180mL
HYDRA ION+ Moisturising Facial Toner – Lustrous, 180mL
HYDRA ION+ Moisturising Eye Concentrate, 20mL
HYDRA ION+ Moisturising Face Essence, 30mL
HYDRA ION+ Moisturising Face Essence Milk, 100mL
HYDRA ION+ Moisturising Face Gel, 50mL
HYDRA ION+ Moisturising Face Cream, 50mL
HYDRA ION+ Moisturising Facial Mask, 7pcs x 25mL
BRINT ION+ invigorates your skin with a healthy and radiant glow.
Empowered with Sea Shine from France, and Floral-Bright Complex, it is dermartologically tested and proven to enhance skin tone, reducing appearance of dark spots, revealing a complexion that glows with precious crystals.
Floral-Bright Complex
A powerful synergy of complexes extracted from 5 different white-flowers;
Peach Flower, Japanese Apricot Flower, Lotus, Magnolia & Camelia;
Floral-Bright Complex soothes skin with antioxidant properties and brightens skin for a healthy, crystal-bright complexion.
Collection includes:
BRIGHT ION+ Brightening Facial Cleanser, 120mL
BRIGHT ION+ Brightening Facial Toner, 180mL
BRIGHT ION+ Brightening Eye Concentrate, 20mL
BRIGHT ION+ Brightening Face Essence, 30mL
BRIGHT ION+ Brightening Face Essence Milk, 100mL
BRIGHT ION+ Brightening Face Cream, 50mL
BRIGHT ION+ Brightening CC Cream SPF 36 PA+++, 35mL
BRIGHT ION+ Brightening Facial Mask 7 pcs x 25mL
Available in selected Guardian Healthy &Beauty outlets from April 2016.
