“Say it with flowers!” Creating moments of
love by sending flowers to your loved ones has gotten so much easier as the
flower delivery industry booms with the growth of e-commerce worldwide. Imagine
selecting your favourite bouquet and arranging for delivery as simple as a few
clicks away.
From birthday bouquets to congratulatory
flower stands, special messages on Valentine’s and Mothers’ Day, Flower Chimp caters to all your blooming
needs from as low as MYR89. Ahead of
its competitors, Flower Chimp offers
a nationwide network which covers more
than 80 districts across Malaysia, including in Sabah and Sarawak. Such
wide coverage makes the platform the preferred online florist among consumers
who enjoy further benefits with its free
delivery on all orders at no minimum spend. Consumers can also arrange for
the same day delivery for any orders
made before 1 pm to surprise their loved ones.
“Despite being a new player in the flower
delivery business, Flower Chimp has
grown into a household name in this industry. In less than two years, we became
the No 1 choice in the online flower delivery service in Malaysia, Indonesia
and the Philippines recording five (5)
times growth compared to last year,” said Maximilian Lotz, Founder of Flower Chimp.
Following its promising performance in the
online florist service, Flower Chimp has
recently secured an investment of MYR 6
million from its investors including Asia
Venture Group (AVG), a private company that sees the promising potential
Flower Chimp offers through its unique business model and marketing strategies.
The same company has also invested in iMoney,
Happy Fresh and iPrice. “We aim to expand
our reach to a new market in Singapore by the second half of August 2018, and
other countries in Southeast Asia including Vietnam, Thailand and Hong Kong by
2019,” Lotz added.
Self-taught in the flower business, Lotz and partner/Chief Operating Officer, Niklas Frassa plan to utilize the funds
received to strengthen their footprint in Indonesia and the Philippines and improve
their technical infrastructure to offer better benefits to their customers with
smart features including live order tracking. “At the same time, we conduct our
market research to come up with new products and promotions regularly to entice
our customers to return to find what they are looking for,” said Frassa.
Elaborating further, Frassa said, “With the
power of online marketing and social media, we aim to enhance our branding and
become the top-of-mind for our customers to look forward to as they become more
tech-savvy every day. We are confident that in the next twelve (12) months;
from Q4 2018 to Q4 2019, Flower Chimp will grow three (3) times over with contributions
from all four major markets namely Malaysia, Singapore, Indonesia and the Philippines”.
MEET THE MEN BEHIND
FLOWER CHIMP
Niklas Frassa
Chief Operating Officer,
Flower Chimp
As the Chief Operating Officer of Flower Chimp, Niklas is
responsible overseeing operations across departments in Flower Chimp’s four
markets. Niklas' background is in management consulting, where he among other
roles acted as a project leader for the leading management consulting firm in
Germany’s media industry. Furthermore, he gained vast e-commerce experience
during stints in Malaysia, Singapore and Indonesia with Southeast Asia’s
leading online fashion company, Zalora.
Niklas graduated with a M.Sc. (CEMS) in International Management
from Rotterdam School of Management (Netherlands) and a B.Sc. from WHU - Otto
Beisheim School of Management (Germany).
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