Thursday, January 18, 2018

MENTHOLATUM’S NEW LIP CRAYON LIP BALM MOISTURISES & COLOURS YOUR LIPS

Always on the go as I am busy mom of two boys, yeah glad to have the lip balms by side to use.

Looking for a mix between lip care and lip colour? Introducing Mentholatum’s NEW Lip Crayon Lip Balm that serves not only as a lip enhancer, but also nourishes lips with bountiful moisture! Whether it’s for an everyday look or for a special occasion, the all-new Mentholatum Lip Crayon Lip Balm is just the right pick for you; all you need is only an easy glide to instantly transform lips into a glowing healthy, pink and moisturised looking lips.               

Function simultaneously as a lip crayon and lip balm, the all-new Mentholatum Lip Crayon Lip Balm is formulated not only to add a subtle pop of colours to the lips, but its moisturising properties also ensure that lips remain moisturised throughout the day. Contrary to any other ordinary lip crayons, this Mentholatum Lip Crayon Lip Balm is ultra-moisturizing as it is infused with moisturising ingredients that include the Argon Oil and Meadowform Seed Oil to help hydrate, nourish and protect lips, leaving lips smooth and hydrated even after long hours of application.  

Designed to enhance your overall makeup look, the latest Mentholatum Lip Crayon Lip Balm comes in four different gorgeous pink shades to suit different skin tones. With just a simple glide, this super nourishing lip crayon instantly gives you a truly beautiful, sheer and soft lip colour.

Below are some application tips to achieve your desired lip colour effect:-  
·         One Glide – Sheer Soft Colour
·         Two Glides – Vibrant Tinted Colour
·         Three Glides – Intense Bright Vivid Colour
 

To obtain a fuller and more plumped-up look, be sure to glide on extra layers at the bottom centre of the lips.  

I like them as all it is not sticky and it suitable for anytime to use, as busy mom I need the lip balm to keep my lips moisture. I love the minty feeling of the lip balm, the color shades are just nice for me. 

Define, enhance and beautify your overall makeup look with the all-new Mentholatum Lip Crayon Lip Balm! The Mentholatum Lip Crayon Lip Balm is fragrance free and just to let you know that it is retailed at RM 19.90 (3g). 
It will be made available at all leading pharmacies and hypermarkets starting January 2018.

About The Mentholatum Company
The Mentholatum Company, Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India and Japan.
Manufacturing is carried out in 26 locations around the globe and marketing / distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical and stomach relief categories.

Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and in many countries around the world, the Mentholatum family of products has earned a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction.

Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto C Cube, Deep Heating Rub.

Wednesday, January 17, 2018

Social Media Screening: The New Norm for Finding Potential Job Candidates

With how transparent social media is now making our lives, recruiters have now started making the shift in the ways that they screen employees who are trying to get jobs at their companies. When a recruiter conducts a social media screening, they are getting a glimpse into the life of the person, other than what they present in front of them in the interviews and selection processes. When incorporating this into the recruiting process, these talent acquisition agents get to know more about the person they potentially want to give the job to.

While conducting social media screening, it is essential to be able to understand a few things that can contribute to the analysis that you infer upon. There are also different sociological implications that people belonging to different groups tend to have when they post on their social media profiles. People who are in their thirties and forties might not have the same posting trends and platforms, which is why a recruiter needs to be able to understand what each age group entails.

For example, let's take two individuals who are applying for positions at a company. One of them is twenty-five, while the other is forty. Both of them have Facebook, which you want to check out to see which one would be better for the job. The younger person regularly has pictures of his nights partying and drinking, while the older person has a Facebook page that is relatively reserved. The presence of pictures of the younger person drinking doesn't necessarily signify they he would be better for the job as compared to the forty-year-old. The younger generation live in an age where it is alright to post pictures of every aspect of their lives on social media, while people in older age groups might not feel it right to do so.

One of the things that social media screening helps with is to understand the patterns that people have in their lives. If there is a person who posts pictures of them partying almost every night, you know that the person might also be a borderline alcoholic or someone who isn’t going to be fully dedicated when asked to stay back late from work. Raising up a red flag in the screening process. Similarly, if a person constantly posts motivational videos and pictures on their timeline, you know that this person might bring a bit of optimism along with them to the workplace.

While screening people using social media, it is important to understand what information you can use, and which you can’t. Things like religious affiliations, age, gender, sexual orientation are all aspects of information that you cannot use when trying to decide your ideal candidate. If you end up making your decision based on any of these factors can lead to a rise of a discrimination suit against the company, which is why caution must be asserted while doing this.

That’s where automated programs like FAMA exist. Using automated processes, these programs can make the process of social media screening easier and a lot more efficient. Software like this make the process of scanning candidates easier by making use of some of the most advanced screening AI, giving you accurate results. They also minimize the probability of human error, which can sometimes happen when recruiters go through the process of screening potential candidates.

Thursday, January 4, 2018

Online Grocery Shopping for Chinese New Year


Being mom of two boys, I am always on the go and has to fetch my kids from school also send son for tuition. Busy parenting didn't stop me from shopping groceries, online shopping is convenient now. Next month will be Chinese New Year, there's lot of preparation for it. Today I took time off to attend the 11 Street x JOCOM: Cooking Up Prosperity Launch at One City.

Preparation work for Chinese New Year, especially the reunion dinner, is often extensive and time-consuming. As the festive celebration is around the corner, 11street – Malaysia’s number two online marketplace – has reinforced its partnership with JOCOM to bring prepping and shopping for Chinese New Year grocery items to another level of convenience.


This partnership is off the back of 11street’s grocery category emerging as one of the platform’s continued focus in 2018, in which it saw more than 30% increase in its gross merchandising value (GMV) in 2017 as compared to 2016.


Bruce Lim, Vice President of Merchandising at 11street said: “More Malaysian consumers would start to explore shopping for groceries and other household items online. This holds true and as 2017 comes to an end, we expect this category to only flourish from hereon.


“This motivates us to strengthen our collaboration with JOCOM and become the e-commerce platform that offers great variety of fresh produce and other frozen goods as food preparation for Chinese New Year heightens. With our host of offering coupled with our established technological prowess, we aim to enable consumers to use our platform as the go-to channel to fulfil all their grocery needs, especially during the festive season.”


[From left] Wong Chui Ling, well-known TV personality and host; Bruce Lim, Vice President of Merchandising at 11street; Tan Sri Danny Ooi, Founder of the Malaysia Book of Records; YB Datuk Wira Dr Abu Bakar Mohamad Diah, Deputy Minister of Science, Technology and Innovation (MOSTI); Joshua Sew, Chief Executive Officer of JOCOM; Agnes Chua, Managing Director of JOCOM; and Chef Cheah Kee Khiang posing for a group photo with couplet greetings to welcome 2018.

Chef Quality Cooking, At Home
The partnership between 11street and JOCOM goes beyond opening an online channel for grocery shopping, for it also includes “Cooking Up Prosperity”, a 10-episode cooking show that will be streamed online. Featuring Chef Cheah Kee Khiang, a prominent chef in Malaysia, and hosted by well-known host and TV personality, Wong Chui Ling, the show will feature simple-to-follow Chinese New Year recipes using fresh ingredients available on JOCOM’s online store at 11street.


Joshua Sew, Chief Executive Officer of JOCOM said: “When we first partnered with 11street last year, we wanted to expand our outreach to a wider community. More importantly, we hoped to empower Malaysians with the convenience of shopping for groceries and other household items online. As a way forward, we produced the cooking show to showcase that Chinese New Year preparation can be made simpler if they know where to get the ingredients and how to best prepare them, without the need to leave their homes.”

Chef Cheah Kee Khiang showing the crowd a snippet of ‘Cooking Up Prosperity’ in a live cooking demonstration using fresh ingredients available on JOCOM’s online store at 11street. [From left] Wong Chui Ling, well-known TV personality and host; Jacqueline Tiang, first runner up of Miss Astro 2016, and Chef Cheah Kee Khiang.

Each episode of “Cooking Up Prosperity” will be streamed every Tuesday and Thursday, beginning today, and run for 10 minutes. Among the dishes featured are Golden Prosperity (Fried Prawn with Salted Egg Floss), Tremendous Opulence (CNY Cake with Taro & Sweet Potato), and Superior Smooth Porridge Seafood Steamboat, with each dish taking less than 10 minutes to cook.

The cooking show is sponsored by Clio, Desa Home, Electrolux, F&N, Khind, Kinohimitsu, Maggi, Onenot-enough, Philips, Sharp, SJK Electrical, Starbucks, Sublime and Trine Nexus

Joyous Prosperity [金玉满堂好来事 (蚝士发菜疏)], also known as Braised Dried Oyster with Black Moss – one of the dishes which will be featured in the Cooking Up Prosperity show.
 At the event, we get to see the Chef Cheah Kee Khiang cooking and this looks so yummy and delicious, would be nice to eat it with a bowl of white rice.


2018 Roadmap with Nationwide Expansion
Moving forward, 11street is geared towards enhancing the variety of groceries to advocate the growing trend of grocery shopping for better consumer convenience. On that note, by working with 11street, JOCOM is planning to expand its online grocery business nationwide by Q3 of 2018, including to the east coast. Currently, 11street’s online grocery services is available to consumers in Klang Valley, Johor and Penang.


“Following the growth of online grocery shopping, we hope the numbers especially the GMV and number of orders will double in the next two years. The possibilities are limitless, in which we believe that there are still many untapped avenues to grow the grocery segment on the 11street platform,” Sew concluded.


In conjunction with the upcoming Chinese New Year celebration, 11street will be having promotions for more than 3,000 home appliances, grocery and household items, with up to 50% discounts and conditional free shipping.

On top of lower prices, shoppers can also enjoy additional savings by visiting the promotion page to download discount coupons worth up to RM20 until 4 March 2018. For more information on the “Cooking Up Prosperity” promotion, please visit http://promotion.11street.my/2018/01/cooking-prosperity.
JOCOM was awarded by the Malaysia Book of Records for being the First Grocery Mobile Commerce App. [From left] Tan Sri Danny Ooi, Founder of the Malaysia Book of Records; YB Datuk Wira Dr Abu Bakar Mohamad Diah, Deputy Minister of Science, Technology and Innovation (MOSTI); Joshua Sew, Chief Executive Officer of JOCOM; and Agnes Chua, Managing Director of JOCOM.


Malaysia Book of Records Recognition

To conclude the event, JOCOM was recognised by the Malaysia Book of Records (MBOR) as the First Grocery Mobile Commerce App in the country. The award was presented by Tan Sri Danny Ooi, Founder of the Malaysia Book of Records and witnessed by YB Datuk Wira Dr Abu Bakar Mohamad Diah; Deputy Minister of Science, Technology and Innovation (MOSTI).


The four-month evaluation process concluded with JOCOM leading the way in its product innovation and leadership – a nod above other local and foreign grocery app providers and competitors, including more established hypermarket. JOCOM was further lauded as the first Malaysian establishment to have won an award under the category.

Group photo of representatives from 11street, JOCOM, and brand partners. Brand partners includes Clio, Desa Home, Electrolux, F&N, Maggi, Nikudo, Onenot-enough, Kinohimitsu, Khind, Philips, Sharp, SJK Electrical, Starbucks, Sublime, and Trine Nexus.

About 11street (www.11street.my)
11street is a trustworthy and convenient online marketplace that offers a great variety of products at competitive prices. It strives to revolutionise today’s consumers’ online shopping experience by making it more personalised and engaging. 11street has a diverse selection of product categories which are tagged on Fashion, Electronics, Groceries, Health & Beauty, Kids & Baby, Leisure & Sports, Home & Living, and Books & Services including deal offerings like E-vouchers. 11street is also an optimised marketplace where its merchandising ecosystem, education and training programs can fully support sellers regardless of the size of their businesses. Established in Korea since 2008, 11street is now one of the top global e-commerce marketplace providers with 400,000 sellers serving over 30 million consumers worldwide. 11street also has a presence in Turkey and Thailand, known as n11 and 11street respectively. For more information, please visit http://www.11street.my.



About JOCOM (http://www.jocom.my/)
JOCOM is M-Commerce platform specialized in online groceries and shopping. JOCOM revolutionized the way you buy groceries and shopping online via your smart phone. The tagline, 'Just Order Conveniently On Mobile', was formed to specifically highlight their mission;
it provides a total integrated solution that protects both the consumers and the vendors. JOCOM wants to give a new convenient way to assist traditional business by providing the platform of latest technology connecting rural farmers, traders and vendors with affluent consumers via e-commerce via their app.

Gifts Shopping click on