tag:blogger.com,1999:blog-84908128814656629192024-03-27T17:56:27.704+08:00ShoppingSharing with you my shopping experiences here, also blogs of things that interest me...Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.comBlogger1096125tag:blogger.com,1999:blog-8490812881465662919.post-57455909370855177492024-03-27T17:55:00.003+08:002024-03-27T17:55:25.623+08:00 Shopee Retains Top Spot in Malaysia in 2024 with Laser Focus on Gen-Z<p><br /></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Unveils Faster Delivery, Enhanced AI Chatbot, and Industry-Leading Customer Service</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 27 March 2024</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, doubles down on operational and logistics investments in the country as it maintains its #1 marketplace position by average monthly active users and total time spent in-app. Shopee’s commissioned study with Kantar revealed recently that 70% of the platform’s buyers across Southeast Asia are now 32 years old and below (Generation Z), spending an average of 30 minutes on its app daily*.</span><span style="background-color: yellow; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Over 2023, Shopee enhanced fundamental capabilities to create seamless and safe experiences targeted to these digitally savvy buyers. This included providing Malaysians with faster and more flexible delivery options, such as Next Day delivery, Instant Delivery, and increased Shopee collection points for self-collection.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 445.0px; overflow: hidden; width: 624.0px;"><img height="831.9934040307999" src="https://lh7-us.googleusercontent.com/docsz/AD_4nXcQmmVrCjOHxooc_YsD0ALmYvnE9M2tq8aCA-gaQUF6RS8WKtMN411v2yDJc2O4xfhaC9W2q5AksHjyG6XCR9TpSErbCbjs9csjgUVgHkPnekr7Uag-uZTjPUFx3U-8OXPiPJzXYOFYwz9caOGJozdGhA3uwazO5d3HXOcBSZJ6aLj-?key=9Jjq33XH1bjU1ofVsksm7g" style="margin-left: -0.0px; margin-top: -386.99340403079987px;" width="624.0" /></span></span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee’s Customer Service Team Empowered to Problem Solve with Dashboards</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Malaysian users shopping or selling on the app contacted Shopee’s customer service team 9.5 million times with questions in 2023 </span><span style="background-color: white; color: #1f1f1f; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">—</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> these cases were resolved within 30 seconds 98% of the time with success — and with 80% customer service satisfaction rate, the highest across industries.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The first point of contact for most Malaysians has typically been with Shopee’s proprietary AI chatbot, affectionately named Sophie (after the company’s mascot). Sophie’s neuro-linguistic programming was enhanced to help users along the way by recognising relevant intents, anticipating queries based on users’ live interactions, and providing more granular solutions based on a localised management playbook. In 2023, Sophie’s successful closure rate doubled, such that it resolved 80% of cases satisfactorily from 18 million chats handled before routing them to live customer service agents.</span></p><br /><span style="border: none; display: inline-block; height: 366.0px; overflow: hidden; width: 169.0px;"><img height="366.0" src="https://lh7-us.googleusercontent.com/docsz/AD_4nXcqlNnl6xS2xq_fCQqWc9eKe3PvxTPsE-whyVmgMOa_Ew48PdPhcK1U89X0gGmj3xMu3_7oSlYxqX4PzQd972bA68yHPAMwROkEb8nr7ELED3hYF2wG_DvRQASp9HgsrpzZKA7LgskYhHcVNNA_d5O03GwmOcpfuFasStaYBRwDkpH5dQ?key=9Jjq33XH1bjU1ofVsksm7g" style="margin-left: -0.0px; margin-top: -0.0px;" width="169.0" /></span><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">On this front, Shopee optimised the number of customer service agents available, and boosted their processes, training, and incentives so that even with the volume of questions throughout peak e-commerce shopping periods, end-to-end resolutions across cases of various complexities took less than a day to resolve and abandonment rate (dropped calls) were nearly zero at the end of 2023.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">In fact, Shopee’s customer service agents received one of the best in market monthly incentives for good performance. They were also equipped with SOP Assistant Tool that empowered front line agents to solve more cases based on internal information and turned them into decision making experts using first-party CRM data across the platform.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-left: 40.5pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 287.0px; overflow: hidden; width: 510.0px;"><img height="287.0" src="https://lh7-us.googleusercontent.com/docsz/AD_4nXfy03wtxK4Wje5eGyOQ-UqKPCG7BbNJS_xA9yP_mHL0XQ8cIa6m9SwZXEBkz9f1q7PoNe-AyHQUwSfZrLozpc5WPHzAI0laDO6ZUdWlm9F7kHtmqDqH47no_IDJVCWyV5_5iwUu8ps8kyJeiPWtQxyDNz4_XbAoJErJZsbUSqlUPkovJg?key=9Jjq33XH1bjU1ofVsksm7g" style="margin-left: -0.0px; margin-top: -0.0px;" width="510.0" /></span></span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee’s Customer Service Team Celebrates Record User Satisfaction Rates </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee’s customer service team often receives personalised feedback such as, “Very fast response from the team. Thanks a lot. I preferred using Shopee [over competitor], due to its simpler refund process. Thanks Shopee ❤️” and “I appreciate your hard work! Customer service strives for prompt and efficient response. Thank you for acknowledging my concerns.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“Users should use the Shopee Guarantee period wisely to track the status of their shipments and then check whether the products delivered meet their requirements. If users cannot use Seller Chat to resolve any issues with sellers directly, they should contact Shopee’s customer service agents directly. Shoppers can also report products using the Menu for seller features tab in the right corner of any product listing in order to help keep the community safe, as Shopee holds all sellers to high standards of responsible selling,’ explained </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Sern-Li Lim, Head of Operations at Shopee Malaysia</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">In 2024, Shopee continues to enhance the capabilities of its logistics ecosystem to support faster shipping to buyers. Shopee’s logistics partner SPX has expanded warehouse facilities and will operate seven days a week. Shopee is also working closely with brands, sellers, and partners to aim for 95% of orders to be shipped out in the same day.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Moreover, Shopee has spearheaded a comprehensive and fuss-free returns policy to give millions of Malaysians confidence when looking to check out their desired products, including high-value goods, that they cannot touch or feel when shopping online. First, by enhancing the Return Refunds process so that it is much easier and shorter, completing in only two and a half days (compared to the retail industry sector benchmark of seven days), with two times more drop-off points and doorstep pick-up option. Second, by expanding its Change of Mind free returns, no questions asked policy from 19 March 2024 for more products and items, providing additional flexibility throughout the shopping journey during the 15-day Shopee Guarantee period.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">A #ShopSafeWithShopee survey of 1,000 Malaysian shoppers aged 18 and above found that nine out of ten utilise platform features like Shopee Live demos, seller chat, Shopee Mall's Authentic Deals circle, and Shopee Guarantee to ensure safe online shopping transactions**.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="background-color: white; color: #202325; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">-END-</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Notes to Editor</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">* Kantar study “The Future of Shopping: Engaging Generation Z Shoppers in the Digital Era” commissioned by Shopee polled 2,000 respondents across Southeast Asia in January to March 2024</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">** #ShopSafewithShopee was a voluntary survey conducted on 1,095 buyers and 548 sellers between 14 August to 14 September 2023 on Shopee MY marketplace app. </span></p><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-84371504609886480672024-03-22T11:27:00.003+08:002024-03-22T11:27:30.071+08:00Dododots Champions Self-Love on Shopee Live<p> </p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">3,500 individuals embrace their imperfections daily with Playful Pimple Patches</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 21 March 2024 -</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> Everyday, Dododots empowers over 3,500</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> Malaysians to embrace their imperfections and practice self-love through Shopee Live. Founded in November 2021, Dododots has designed over 20 series of unique cartoon pimple patches, encouraging individuals to turn their blemishes into a fashion statement.</span></p><br /><span style="border: none; display: inline-block; height: 233.0px; overflow: hidden; width: 192.0px;"><img height="292.98223555088043" src="https://lh7-us.googleusercontent.com/paFyA-X1EXd5dOB93ugAI59KVG9f-m5FQletwWKpIwQpgoHFCoKM4dsDprZIyBOS52iKWtOt2Uj9FPEK-dNFA1aBFlJ6F4OFWMhyMPiFrTY3WAOFBNbqP7m_W5J7KxTLvia6Zusq3LRFHiIVuhPYjw" style="margin-left: -0.0px; margin-top: -0.0px;" width="195.71466064453125" /></span><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Understanding the struggle with breakouts firsthand, Esther Erin, Founder of Dododots said, “As victims of blemish breakouts, we want to empower others through livestreams. A breakout shouldn't stop you from living your life. Because we understand how unwanted blemishes can affect our confidence, we want to be there for the community on bad skin days." That's why the brand focuses solely on pimple patches, staying true to their mission of helping others through innovative patch designs.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Recognising the power of Shopee Live, Dododots uses it to connect with a wider Malaysian audience in a fun and interactive way. During streams, the hosts playfully showcase their wide range of designs on the face, from flowers to cats, encouraging self-acceptance among viewers. This approach has led to a quadrupled increase in sales compared to regular days. They strategically use social media to build anticipation for live sessions and meticulously choose their hosts to ensure the brand is represented accurately. Today, Dododots expands its team from 2 to 15 loyal customers cum active hosts, continuing to share their love for cute pimple patches.</span><span style="border: none; display: inline-block; height: 252.0px; overflow: hidden; width: 169.0px;"><img height="252.0" src="https://lh7-us.googleusercontent.com/xPqvhpHsxJCi_tF2f5Xl04zqHcqQgu_c2fQgr4j8TXuMq6-DeLgxKE1ksLSRHq1Uo4Z9NRInXqXyg5zHT0h43Lq0S3Jay_LivpWLWyoQYjiF1cSoRCS-zHj3CPwZe9Fo8VNdITRs75QJnvscTM1k0g" style="margin-left: -0.0px; margin-top: -0.0px;" width="169.0" /></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“Livestreaming requires effort,” Ethan Wong, Co-Founder & Chief Operating Officer of Dododots explains. “We can’t just go live and expect high viewerships. To build an audience, we promote our Shopee Live schedule on social media, encouraging followers to chat with us live, especially for new product launches. We've found that many viewers enjoy live sessions because it allows them to ask questions they might otherwise hesitate to do on social media due to shyness or reservations, especially for those with sensitive skin conditions who prefer not to leave a trace on their social accounts.” Dododots uses Shopee as their main platform as it allows customers to easily add items to their carts.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Of course, success is not easy. Ethan shares, "Standing out on Shopee Live is tough with so many Malaysian livestreamers. We've noticed certain hosts gaining popularity among our loyal customers. To leverage this, we now share their livestream schedules on our social media accounts, aiming to maximise engagement and foster stronger connections with our audience.This two-to-three hour window allows viewers to connect with us and others who share similar skin concerns. By prioritising relationship building over sales through sincere live engagements, we aim to create brand awareness throughout rural Malaysia."</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The brand attributes their variety of designs to the community with customers constantly providing fresh ideas like, </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"I want flowers"</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> or </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"butterflies on my face"</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">. Dododots then quickly brings these ideas to life while keeping in mind the design's copyright licensing. This constant flow of ideas allows them to keep innovating their product offerings.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">As the brand continues to resonate with Malaysians, Dododots sold over 29,000 units of its best-selling Manja Cats series, featuring 16 cat motifs. To date, the store has accumulated over 38,000 followers on Shopee.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><br /><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-90619963019040666602024-03-18T16:09:00.000+08:002024-03-18T16:09:05.871+08:00#ShopeeRaiLokal Introduces ‘Raya Stail Kita’ For All Malaysians, Fashion Show Celebrates Kek Lapis, Burnt Orange, Tarakucha Retro<p> </p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 11 March 2024</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> – Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, on 5 March 2024, unveiled its #ShopeeRaiLokal Raya Stail Kita fashion show on Shopee Live, to inspire Malaysians nationwide to dress well and buy local. Themed ‘Tarakucha Retro’, Shopee collaborated with long-term sellers, celebrities, and influencers to style Malaysians for three 2024 trends this Raya: </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">kek lapis</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">, burnt orange, and nostalgia with a twist. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“This fashion show is a love letter to the golden days of P. Ramlee and Saloma,” said Shopee Head of Marketing, Kenneth Soh. “By design, fashion, and beauty on Shopee is deliberately wholesome and inclusive for all Malaysians who need to </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">balik kampung</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">, pay respects to their elders, and attend Raya celebrations all over the country with dignity. With Raya Stail Kita, Malaysians can now dress with style and support their local sellers.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Raya Stail Kita fashion show is the third chapter in #ShopeeRaiLokal, an episodic content platform to feature local sellers who build communities*. Ten Shopee muslimah fashion sellers, namely Ashikin Ahmad, Liyana Collection, Adnaa, Indah Pesona, Hernes, Inhanna, Zoe Arissa, Panda Eyes, Bayu Somerset, and Mikaseries by Zoey Rahman, and Habib Jewels joined forces in the spirit of </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">gotong-royong</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> to sponsor outfits and accessories to complete the looks. Sponsoring brands lending their generosity to the event included beauty and skincare names such as Y.O.U, SimplySiti, SilkyGirl, Papa Feel, Mikaseries, lemooc, Emina, Dazzle Me, barenbliss, Alha Alfa, and AISASEA.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The curation of fashion runway’s looks was in line with the survey result from Raya Stail Kita study** covering Malaysian shoppers on the platform. The survey revealed that over 9 in 10 surveyed are driven to shop by coordinating looks with their whole family this Raya. Five in ten embrace the layer cake Raya trend, four in ten buy retro outfits and the remainder search burnt orange. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Across the platform, Malaysians overwhelmingly prefer cotton (over 50%) as the fabric of choice, followed by silks (20%) and Songket (15%). A minority shop for brocade and organza. The top colours Malaysians are shopping for this Raya are: neutral tones (50%), then flaming vibrant colours like reds, oranges and gold yellow (30%), followed by solid dark greens and purples (20%).</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">A departure from run-of-the-mill fashion shows, Shopee’s runway slowed down the models’ catwalks to teach audiences nationwide </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">how </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">different garments could be styled from a variety of brands for each look to coordinate with their whole families. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Body positive model Hikma Al Hassan headlined Shopee’ inclusive and affordable looks that were curated based on how Malaysians are shopping for their </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Baju Raya</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> online. With its first look, </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Kek Lapis</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">, Shopee called for Malaysians to experiment with unconventional layering of colors, prints, and textures. As popularized by Intan Najuwa at her wedding recently, Shopee then presented various ways to dress Burnt Orange this season for both men and women of various skin tones. The final look, </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Nostalgia Balik Kampung</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">, encapsulated a rich tapestry of traditional and retro styles familiar to every Malaysian.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Kiffy Razak, Managing Editor of NONA, Hijabista, and Mingguan Wanita, gave her styling advice on how Malaysians could tap into popular trends and dress up these looks: “Incorporating a dash of kek lapis color blocking, lively yet chic orange or nostalgia in one’s ensemble while integrating a bit of glam and a classic touch to perfect the look will provide an excellent nod to Raya trends this year. More importantly, it’s about interpreting and styling it in a way that reflects your best and true self as well as respecting values and cherished traditions you hold dear in celebration of Eid.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is dedicated to </span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">offering a diverse and wholesome range of fashion choices for the whole family. </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Dato’ Jovian Mandagie, a Fashion Designer who also has Shopee Celebrity Squad store on Shopee, echoes this sentiment with his expert take: “Aidilfitri is a celebration of love and victory over Ramadan, whether you're at a kampung house or a city ballroom. Dress comfortably with modesty in mind. Avoid overdressing that will lead you looking like a Christmas Tree. When choosing baju Raya, prioritize comfort, and only follow trends if they suit your personality.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Fellow Shopee Celebrity Squad, Zoey Rahman, Malaysian Actor and Founder of Mikaseries, gave his take on how to do Raya 2024: “I prefer </span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">classic </span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Baju Melayu </span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">featuring a </span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">cekak musang</span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> collar and concealed buttons. I will style with instant</span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> sampin</span><span style="background-color: white; color: #0d0d0d; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> that can be ready within 2 minutes to complete the look. I like this outfit idea because it is classic suitable for Raya morning.</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">”</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">…</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Note to Editor:</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">* #ShopeeRaiLokal: Previously, Shopee launched a 100-page guide to top Malaysian sellers in every state, </span><a href="https://sites.google.com/shopee.com/prnewsroom/home" style="text-decoration-line: none;"><span style="color: blue; font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Unveiling Hidden Gems</span></a><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">, and filmed a </span><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">documentary, </span><a href="https://www.youtube.com/watch?v=_DD7zTehkvY" style="text-decoration-line: none;"><span style="color: blue; font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Breaking Barriers Online</span></a><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">** Raya Stail Kita survey was conducted on 1,040 respondents across Malaysia in February 2024 on Shopee’s marketplace app. </span></p><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><div align="left" dir="ltr" style="margin-left: 0.0pt;"><table style="border-collapse: collapse; border: none;"><colgroup><col width="635.0"></col></colgroup><tbody><tr style="height: 15.75pt;"><td style="border-bottom: solid #000000 0.5pt; border-left: solid #000000 0.5pt; border-right: solid #000000 0.5pt; border-top: solid #000000 0.5pt; overflow-wrap: break-word; overflow: hidden; padding: 3.0pt 3.0pt 3.0pt 3.0pt; vertical-align: top;"><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-left: -30.0pt; margin-top: 0.0pt; text-align: center;"><br /></p></td></tr></tbody></table></div>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-48164837942382381672024-03-08T14:55:00.005+08:002024-03-08T14:55:57.967+08:00Shopee’s 2024 Fashion Show, ‘Raya Stail Kita’,<p> </p><p>Celebrates Malaysia’s Golden Age of Culture</p><p><br /></p><p>KUALA LUMPUR, 8 March 2024 – Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, on 5th March 2024, unveiled its #ShopeeRaiLokal Raya Stail Kita fashion show on Shopee Live, to inspire Malaysians nationwide to dress well and buy local. Themed ‘Tarakucha Retro’, Shopee collaborated with long-term sellers, celebrities, and influencers to style Malaysians for three 2024 trends this Raya: kek lapis, burnt orange, and nostalgia with a twist. </p><p><br /></p><p>“This fashion show is a love letter to the golden days of P. Ramlee and Saloma,” said Shopee Head of Marketing, Kenneth Soh. “By design, fashion and beauty on Shopee are deliberately wholesome and inclusive for all Malaysians who need to balik kampung, pay respects to their elders, and attend Raya celebrations all over the country with dignity. With Raya Stail Kita, Malaysians can now dress with style and support their local sellers.”</p><p><br /></p><p>A departure from run-of-the-mill fashion shows, Shopee’s runway slowed down the models’ catwalks to teach audiences nationwide how different garments could be styled from a variety of brands for each look to coordinate with their whole families. </p><p><br /></p><p>Ten Shopee muslim fashion sellers, namely Asikin Ahmad, Liyana Collection, Adnaa, Indah Pesona, Hernes, Inhanna, Zoe Arissa, Panda Eyes, Bayu Somerset, and Mikaseries by Zoey Rahman. Habib Jewels joined forces in the spirit of gotong-royong to sponsor outfits and accessories to complete the looks. </p><p><br /></p><p>Sponsoring brands lending their generosity to the event included beauty and skincare names such as Y.O.U, SimplySiti, Silkygirl, Wardah, Papa Feel, Mikaseries, lemooc, Emina, Dazzle Me, barenbliss, Alha Alfa, and AISASEA.</p><p><br /></p><p>Body positive model Hikma Al Hassan headlined Shopee’s inclusive and affordable looks that were curated based on how Malaysians are shopping for their Baju Raya online. With its first look, Kek Lapis, Shopee called for Malaysians to experiment with unconventional layering of colors, prints, and textures. As popularized by Intan Najuwa at her wedding recently, Shopee then presented various ways to dress Burnt Orange this season for both men and women of various skin tones. The final look, Nostalgia Balik Kampung, encapsulated a rich tapestry of traditional and retro styles familiar to every Malaysian.</p><p><br /></p><p>Kiffy Razak, Managing Editor of NONA, Hijabista, and Mingguan Wanita, gave her styling advice on how Malaysians could tap into popular trends and dress up these looks: “Incorporating a dash of kek lapis color blocking, lively yet chic orange or nostalgia in one’s ensemble while integrating a bit of glam and a classic touch to perfect the look will provide an excellent nod to Raya trends this year. More importantly, it’s about interpreting and styling it in a way that reflects your best and true self as well as respecting values and cherished traditions you hold dear in celebration of Eid.”</p><p><br /></p><p>Shopee is dedicated to offering a diverse and wholesome range of fashion choices for the whole family. Dato’ Jovian Mandagie, a Fashion Designer who also has Shopee Celebrity Squad store on Shopee, echoes this sentiment with his expert take: “Aidilfitri is a celebration of love and victory over Ramadan, whether you're at a kampung house or a city ballroom. Dress comfortably with modesty in mind. Avoid overdressing that will lead you looking like a Christmas Tree. When choosing baju Raya, prioritize comfort, and only follow trends if they suit your personality.”</p><p><br /></p><p>Fellow Shopee Celebrity Squad, Zoey Rahman, Malaysian Actor and Founder of Mikaseries, gave his take on how to do Raya 2024: “I prefer classic Baju Melayu featuring a cekak musang collar and concealed buttons. I will style with instant sampin that can be ready within 2 minutes to complete the look. I like this outfit idea because it is classic suitable for Raya morning.”</p><p><br /></p><p>Raya Stail Kita study* covering Malaysian shoppers on the platform revealed that over 9 in 10 surveyed are driven to shop by coordinating looks with their whole family this Raya. Five in ten embrace the layer cake Raya trend, four in ten buy retro outfits and the remainder search burnt orange. This fashion show is the third chapter in #ShopeeRaiLokal, an episodic content platform to feature local sellers who build communities**.</p><p><br /></p><p>This Raya season, shop worry-free with Shopee as our new Change of Mind 15-Days Free Returns feature will make your shopping experience a pleasant and peaceful one. From 19 March 2024 onwards, you can return a product for a full refund, within 15-Day Shopee Guarantee period.</p><p><br /></p><p>Visit Raya Stail Kita microsite at https://shopee.com.my/m/raya-stail-kita and the Ramadan Bersama Shopee campaign microsite at https://shopee.com.my/m/ramadan-sale#SLM1 </p><p><br /></p><p>*Raya Stail Kita survey was conducted on 1,040 respondents across Malaysia in February 2024 on Shopee’s marketplace app. </p><p><br /></p><p>**Previously, Shopee launched a 100-page guide to top Malaysian sellers in every state, Unveiling Hidden Gems and filmed a documentary, Breaking Barriers Online </p><p><br /></p><p>About Shopee</p><p>Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</p><p><br /></p><p>Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</p><p><br /></p><p>Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</p><p><br /></p><p><br /></p><p><br /></p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-15842549035146409962024-03-04T10:45:00.003+08:002024-03-04T10:45:42.179+08:00Shopee Unveils 2024 Raya Fashion Trends Online <p> </p><p>Announces “#ShopeeRaiLokal Raya Stail Kita” on Shopee Live!</p><p><br /></p><p>KUALA LUMPUR, 4 MARCH 2024 - Today, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, unveiled Raya Stail Kita study of Malaysian shopping preferences online this Ramadan and Raya season. The survey of over 1,000 online shoppers conducted last month reveals a rich tapestry of influences, from modest wear to nostalgic traditions, guiding Malaysians’ personal fashion styles and beauty trends. Every year, the platform observes its peak e-commerce shopping and delivery periods for 52 days over Ramadan and Raya as Malaysians actively seek clothes and accessories to prepare for balik kampung.</p><p><br /></p><p><br /></p><p><br /></p><p>The overwhelming majority of Malaysians, over 9 in 10 surveyed, are driven to shop foremost by coordinating looks with their whole family this Raya. Within this group, 50% want colour-coordinated outfits, 16% match in comfort and practicality for specific functions, 14% pick one fabric, brand, or theme to wear, and 12% pick a 2024 trend to follow. Only a minority, 8%, of shoppers do not consider what their families are wearing when they shop online.</p><p><br /></p><p>In selecting the style of their Raya outfits, half of Malaysian shoppers express preference for statement-making layers of colours, patterns, and fabrics, such as eye-popping vibrant prints from Bayu Somerset, bright sampins from Zoey Rahman’s Mikawear, and textured lace by Zoe Arissa. Four in ten preferred nostalgic and traditional styles such as checkered print sarongs from Asikin Ahmad and kaftan kurungs from Hernes. Whereas 15% are searching for outfits in a particularly trending colour from sellers like Inhanna, Indah Persona, Panda Eyes, and Adnaa as they type ‘red brick,’ ‘brown orange’, or ‘bata merah,’ in their keywords on Shopee’s search bar.</p><p><br /></p><p>When asked, “What motivates your Raya shopping choices on Shopee?”, half of survey respondents said that they select upcoming Raya outfits driven by religious and cultural traditions, referencing Shopee’s personalised fashion selections and keyword search recommendations to find modest wear outfits to add to cart. A third of respondents look for Shopee sellers’ wide range of baju kebaya, baju kurung, and baju melayu offerings in various fabrics and prints in order to celebrate their individuality and express their personal style. Two in ten pick modern outfits in line with latest trends. </p><p><br /></p><p>Across the platform, Malaysians overwhelmingly prefer cotton (over 50%) as the fabric of choice, followed by silks (20%) and Songket (15%). A minority shop for brocade and organza. The top colours Malaysians are shopping for this Raya are: neutral tones (50%), then flaming vibrant colours like reds, oranges and gold yellow (30%), followed by solid dark greens and purples (20%). </p><p><br /></p><p>In fact, the most popular baju according to Raya Stail Kita is cotton in neutral tones, with 3 in 10 buying this. The survey also reveals that 90% of Malaysians surveyed will wear their Baju Raya multiple times throughout the year, a sign that sustainable values have taken root even during the busiest e-commerce shopping period. </p><p><br /></p><p>In addition to fashion, Malaysians are actively shopping for makeup and cosmetic skincare this Raya, from popular local brands such as Y.O.U, Wardah, Simply Siti, Silky Girl, Papa Feel, Mika Series, lemooc, Emina, Dazzle Me, Barrenbliss, alha alfa, and AISASEA on Shopee. The majority of Raya Stail Kita survey respondents prioritise beauty and makeup product benefits (40%), followed by brand loyalty (30%), and trending skincare (20%). </p><p><br /></p><p>When making decisions on beauty products, a significant 70% surveyed trust beauty influencers and expert recommendations, whereas 30% prefer to make independent choices. Shopee Live plays a big role in how Malaysians shop beauty, with 90% tuning into Shopee Live to watch featured products, and 4 in 10 of these live audience members specifically seeking skincare benefits and long-lasting makeup.</p><p><br /></p><p>When asked what features of the Shopee platform enhanced their Raya shopping journeys the most, 60% of Malaysians surveyed are cashing in on exclusive discounts and promotions during #RayaBersamaShopee campaign. 30% choose to shop on Shopee for its wide variety of product selections and ease of finding the sellers’ products, while 10% trust in Shopee’s customer service, user-friendly interface, and Livestream capabilities.</p><p><br /></p><p>In choosing sellers of choice to buy from, customer reviews play a crucial role, with 85% of respondents considering them important, particularly valuing verified Shopee purchases and Shopee's customer feedback. </p><p><br /></p><p>In response to this, and in line with Shopee’s mission to drive an inclusive marketplace, Shopee is proudly debuting #ShopeeRaiLokal Raya Stail Kita fashion show, which will be livestreamed on Shopee Mamak at 2:30pm on 5 March 2024 for all Malaysians. In collaboration with muslim fashion brands, beauty sellers, Zoey Rahman, Dato’ Jovian Mandagie, and Habib Jewels, Shopee intends to dress Malaysians in a wholesome, inclusive way this Raya with dignity and affordably for every occasion. Malaysians will get to learn how to style themselves from Managing Editor of Nona, Hijabista, and Mingguan Wanita, Kiffy Razak, and be treated to a performance by Shopee's Ambassador, Malaysian singer and celebrity, Iman Troye. </p><p><br /></p><p>For more information, visit https://shopee.com.my/raya-stail-kita</p><p><br /></p><p><br /></p><p>* Raya Stail Kita survey was conducted on 1,040 respondents across Malaysia in February 2024 on Shopee’s marketplace app. </p><p><br /></p><p>About Shopee</p><p>Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</p><p><br /></p><p>Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</p><p>Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</p><p><br /></p><p><br /></p><p><br /></p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-5336057009913273302024-02-27T11:25:00.004+08:002024-02-27T11:25:59.422+08:00Bella Hazaha Makes Pyjama Fashion Go Viral on Shopee Live<p> </p><br id="docs-internal-guid-08968381-7fff-06e6-4b94-f7bd57da8591" /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Homegrown Malaysian Entrepreneur Disrupts Industry With Streetwear </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 26 February 2024 -</span><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> One homegrown Shopee Live entrepreneur has disrupted the Malaysian sleepwear market by targeting customers searching for trendy, modest, and affordable pyjamas that can be worn publicly. Bella Hazaha Pyjamas, launched in September 2023, has carved out a unique space in ready-to-wear pyjama fashion, by selling over 500 pyjamas daily</span><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> and becoming a top seller on Shopee Live.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"Shopee Live has been a game-changer," says founder Bella. "Gone are the days of niche social media advertising. Now, I connect directly with customers, showcasing products in real time. It's like having a personal shopping assistant – the platform tracks orders while the host explains each pyjama's details. This has streamlined operations and boosted my business significantly. I even opened a physical office and warehouse to meet demand!"</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Redefining Sleepwear Beyond the Bedroom</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Going beyond traditional sleepwear, Bella Hazaha shatters stereotypes with bold prints, vibrant colours, and playful patterns. Their best-selling Kaftan Dress, designed by Bella herself, resonates with women who crave both comfort and self-expression, boasting over 36,600 pieces sold. The collection consists of 16 stunning patterns, ensuring every woman finds her perfect match, from ‘Daisy’ to ‘Leopard print’.</span><span style="border: none; display: inline-block; height: 283.0px; overflow: hidden; width: 213.0px;"><img height="283.0" src="https://lh7-us.googleusercontent.com/WoS-sGyF8hFQgCi2YFDmG0-L1PgqNVUpyt_WnoazuQQXZiWQCnaQcyZWmvVSZV4TPKYCer24p89L5XaL8LzVNt2mwLZP8Wn-D2V7jlVgvaC806_99q3PZYSSq_LVvCniKAIgR8ioqWEGwDdglHYQpA" style="margin-left: -0.0px; margin-top: -0.0px;" width="213.0" /></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“Our customers are owning their individuality,” she explains. “While satin and silk sleepwear offer undeniable luxury and sensuality, their hefty price tag can be a barrier for many. We strive to create affordable luxury fashion pieces without compromising on quality. That’s why we use cotton mix for our sleepwear. This material isn't just budget-friendly, but it also provides comfort and practicality, offering low maintenance and easy care.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Harnessing the power of live streaming, Bella revolutionises the way customers connect and shop. During a recent session with over 3,400 viewers, a viewer asked, </span><span style="font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"What size is right for me? I'm 151cm and 60kg."</span><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> The host, demonstrating quick thinking and product expertise, promptly recommended a size ‘S’ and went on to explain the brand's sizing guide in detail, giving viewers confidence in their purchase decision. The brand goes live daily at 12PM, offering Malaysians not just affordable pyjamas below RM30 but also a friendly and informative shopping companion.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Personalising Audience Experience</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">To maintain brand consistency, Bella handpicks and trains each host as a brand ambassador. “I believe that livestream hosts are not just tasked to answer questions – they are the face of our brand. I ensure that my hosts are trained far beyond scripts, standardising everything from makeup and headscarf styles to host-audience interaction. It’s a demanding approach, but what truly sets us apart is our ability to captivate viewers with both stunning fashion and genuine connection."</span><span style="border: none; display: inline-block; height: 270.0px; overflow: hidden; width: 137.0px;"><img height="298.08234214782715" src="https://lh7-us.googleusercontent.com/wYrHsFc_TdSQWCfIt3fdI_QGjgcn9MFqhn9J47xJLLcj_h_2T3SpK1JCXwN-LvzeCUX6oKsmdGNlhFt5kbO2U4o5lRm6but627YDnoNlBnNigb741lZ3PisXMSuBkjta-BijCPJUi6U8pi6I2AkvoQ" style="margin-left: -0.0px; margin-top: -16.621072590351105px;" width="137.0" /></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Bella Hazaha’s live team drives a sevenfold increase in sales through captivating Shopee Live sessions. Since its launch, the brand has strategically expanded its team from three to eight hosts, attributing a significant portion of its sales success to their lively streams that build trust and drive conversions.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"Maintaining energy and engagement during our four to eight hour daily streams demands a lot from our hosts," says Bella. "To ensure their well-being and maximise viewer interaction, we rotate between two hosts per stream, allowing for short breaks and recharged energy. Peak sales periods on Shopee can be intense, with viewership spiking over sevenfold from an average of 36,000 views. We prioritise addressing every comment, fostering a sense of community and ensuring no viewer feels neglected." she concluded.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><br /><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-3827209621315212832024-02-16T14:59:00.001+08:002024-02-16T14:59:13.371+08:00Shopee Affiliates Embrace Authenticity & Personalisation in 2024 <p> <span style="font-family: Roboto, sans-serif; font-size: 12pt; font-weight: 700; text-align: center; white-space-collapse: preserve;">Shopee Affiliates Embrace Authenticity & Personalisation in 2024</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Affiliates emerge as key players in fostering trust & connection among Malaysian users</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 16 February 2024</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> - Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, has conducted their ‘Championing Inclusive Commerce 2024’</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="font-size: 0.6em; vertical-align: super;">1</span></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> study involving over 3,000 affiliates, revealing a resounding positive sentiment for the year ahead. The results highlight a significant trend towards humanised content and increased immersive experience of livestream.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee Affiliates are emerging as key players in shaping consumer perceptions. The study reveals that </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">over two-thirds of affiliates</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> are eager to create more personalised content, emphasising authenticity and genuine engagement. This trend is underlined by the staggering </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">420% increase in affiliate-driven orders last year</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">, with </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">over 60,000 new affiliates</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> joining the Shopee ecosystem in 2024 so far.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Kenneth Soh, Head of Marketing at Shopee Malaysia</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> said “We have outstanding affiliates who have driven exceptional traffic growth, lending credibility to local sellers and brands through quality content that resonates with Malaysians. As we step into 2024, it is time to embrace authenticity and personalisation. Our study supports this, with </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">75% of our exceptional affiliates</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> expressing a desire to humanise e-commerce experience and wanting to connect with their customers through relatable stories and genuine experiences.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 295.0px; overflow: hidden; width: 524.0px;"><img height="295.0" src="https://lh7-us.googleusercontent.com/afzRDpDHfqqVIEbgU1hV4Or1s6XzyQjYg_eYZKQRG5t7uNwuwadBAgRgDzLLKwoQI7f4qMTnvEFRs8FIAAIlRuVyeSmkenVJ04kUwzXkajfF_fIVPzPpfXfoJLDuA5CzdJoAM5HQP1G84HTqsgvdTw" style="margin-left: -0.0px; margin-top: -0.0px;" width="524.0" /></span></span></p><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The survey highlighted a shift towards leveraging Shopee Live, with </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">93% of affiliates expressing a desire to grow </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">further using this platform</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">.</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> Additionally, </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">87% of the surveyed respondents indicated plans to conduct more live streams,</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> incorporating interactive features like polls to create dynamic and participative audience experiences while </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">94% foresee more local consumers </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">engaging with the platform. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“Our affiliates are the voices and trendsetters of their communities. They have the power to spread trust and connection to their audiences beyond the digital walls. Growing our ecosystem to support e-commerce will continue to be our key priority. We believe in the power of affiliates in driving important and impactful narratives and providing local sellers a platform to further flourish,” continued Soh. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Affiliates are recognising the potential of live streaming, with a </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">500% increase in live stream orders</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> over the past year.</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;"> </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">They see the value of live streaming in generating lively consumer engagement through real-time interaction and its ability to convert to immediate sales.</span></p><br /><span style="border: none; display: inline-block; height: 188.0px; overflow: hidden; width: 283.0px;"><img alt="A person holding a microphone
Description automatically generated" height="188.0" src="https://lh7-us.googleusercontent.com/3dLszyIIXs8ldIpGryst5ZXo00edELd641f-K4xGx-FuGY-7ReIAzglKMSNwS2H9gP9RpGRKHy-20tM2mgKWB7yrS_QHd4Jcy8zfgDdtpu9KnQQvp_2uFORd3hXeLR5JmXCDUhNF5SsvGSyYbGspiQ" style="margin-left: -0.0px; margin-top: -0.0px;" width="283.0" /></span><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Celeste Phuah, one of Shopee’s top-performing Affiliate Livestreamers emphasised the authenticity of live sessions. "I always keep it real when talking about a brand's product. I share my honest thoughts on its quality, and that's how I build trust with my followers. Before promoting any sponsored products, I make sure to try them out myself. This way, I can be sure they're beneficial for the audience and reasonably priced.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Celeste is one of the many affiliates that harnesses personalisation and authentic engagement via Shopee Live. She simplifies the shopping journey for approximately 36,000 rural Malaysians seeking convenience online every day. Over the past six months, Celeste has facilitated the redemption of over six million discount vouchers across the platform. Through her educational Shopee Live sessions, Celeste humanises e-commerce, explaining the intricacies of platform and store vouchers to empower users.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Rita Zafran, a high-performing Shopee Affiliate, shared, "My connection with the audience is built on shared interests and common challenges, such as the struggles of preparing children's lunchboxes and organising school bags. My main purpose is to identify products that truly meet my audience's needs. In 2024, I believe live streaming will be a major trend for affiliates. I am joining live streams to interact with my audience in real-time, address their questions and promote the products I'm currently using.” </span><span style="border: none; display: inline-block; height: 207.0px; overflow: hidden; width: 312.0px;"><img alt="A person holding a microphone
Description automatically generated" height="207.0" src="https://lh7-us.googleusercontent.com/vzIKqZorvO9XeNIJ83aMzKbRj9C9U_VIBpyRdEc39iuuXwJ4a5bmO3_JzVtnGcWCYTXhBUmotiub32Cdhc9hdUsJEwEu8CAuSOne-IM2xNpaQja-m11dgsK01XVeUo1DBw6Mdz8YoHfQzE8ZACHADA" style="margin-left: -0.0px; margin-top: -0.0px;" width="312.0" /></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Since Rita started streaming in 2024, she engages with her users by sharing her favourite home and living products, and her most-used Muslimah shawls. Rita describes these products with the aim of creating a helpful space where users can openly ask any product questions they may have. In the comments section, Rita patiently addresses questions such as ‘Where did you buy these cute lunch boxes?’, ‘Do these tumblers retain heat well?’, and ‘Can you share some styling tips for </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">tudung</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> please?’, providing a human-touch to her e-commerce content. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The ‘Championing Inclusive Commerce 2024’ study is part of Shopee’s thought leadership series. These data-driven insights showcase how Shopee Affiliates have the unique opportunity to build win-win relationships that drive customer loyalty for local brands and sellers.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="background-color: white; color: #202325; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">-END-</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Note to Editor</span></p><ol style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; list-style-type: decimal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Survey Methodology:</span></p></li></ol><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-left: 36.0pt; margin-top: 0.0pt;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The “Championing Inclusive Commerce 2024” study was conducted by Shopee Marketplace, between 2 and 12 January 2024. Voluntary feedback was obtained from 3,000 Malaysian affiliates.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-37746220468396866822024-02-01T11:39:00.004+08:002024-02-01T11:39:27.181+08:00 Four Budget-Friendly Finds on Shopee Live To Transform Your Home this Chinese New Year<p><br /></p><p>KUALA LUMPUR, 31 January 2024 - As Chinese New Year approaches, the desire for renewal stirs within. The festival symbolises a fresh start, abundant laughter, warmth, and joy. This year, many Malaysians are turning to Shopee Live, a platform overflowing with budget-friendly finds that transform Chinese New Year preparation into a delightful adventure.</p><p><br /></p><p>Transform your home into a festive haven without breaking the bank. These curated finds from Shopee Live will make your guests feel right at home.</p><p><br /></p><p>Dress Your Pets for Luck & Laughter with Ezlife </p><p>Chinese New Year brings out the need for new clothes in red as it symbolises a fresh start. This year, let the joy extend to your furry family with Ezlife's Pet Chinese New Year Costumes! Choose from six adorable designs, each embodying wishes for luck, prosperity, and abundant happiness. Family photos just got a whole lot more unforgettable as you capture these playful pups and purring princesses in their festive finest.</p><p><br /></p><p>Ezlife recently educated over 7,700 viewers over Shopee Live for proper measurement fit and symbolic meanings behind their designs. The livestream host effortlessly tackled a diverse array of questions from "what do the Chinese words mean?” to “what size should I buy from my Chihuahua?”. He passionately explored each design, throwing in a playful joke about how the Lion Dance option would save you the cost of an actual troop this Chinese New Year performance.</p><p><br /></p><p>As the clock strikes 8PM each night, Malaysians across the nation tune into Ezlife’s live stream to discover the latest gadgets to elevate daily living.</p><p><br /></p><p>New Year, New Cosmic Cookware, New You!</p><p>Cookware sets are crucial in ensuring everything can be prepared efficiently and seamlessly. Through its dedication to aesthetics and health, Cosmic Cookware elevates the culinary experience. Investing in a high-quality cookware set makes cooking more enjoyable and motivating.</p><p><br /></p><p>By popular demand from over 70% of 6,000 livestream viewers, Cosmic Cookware's host, Thivy introduced its proprietary 7-piece Cosmo Set. Made of ceramic, each piece is versatile and can be used for various cooking tasks, from searing and simmering to baking and roasting. Its non-stick surface lets you reduce fat and calories, so you can enjoy all the Nian Gao and glutinous rice without any worries at this reunion dinner.</p><p><br /></p><p>Cosmic Cookware’s Shopee Live session takes streams every Tuesday, offering viewers additional Shopee Coins and 70% off vouchers throughout the session.</p><p><br /></p><p>Declutter for the Festival with ILOVEHOME Official Store</p><p>This Chinese New Year, invite vibrant energy into your home with chic storage solutions designed to declutter with beauty. ILOVEHOME’s Toy Storage Box with Wheels comes in five stunning colours, offering stackable convenience in L and XL size options. These cleverly designed pieces tuck themselves neatly into corners, granting users the freedom to roll into the next room at will thanks to their built-in wheels. Lined up neatly, these boxes allow you to make the most out of your vertical space. Additionally, the detachable lid protects against dust, leaving toys clean and pristine.</p><p><br /></p><p>In the middle of its New Year special Shopee Live session, a curious viewer asked, “how big is that toy storage box?” The host demonstrated just how big to over 32,000 viewers by climbing into its spacious depths with a cheeky smile. These spacious 39L and 70L storage boxes are ready to tame the clutter and bring order to your home.</p><p><br /></p><p>ILOVEHOME is live-streaming every weekday at 9AM on Shopee Live to guide you towards a neater, more joyful home.</p><p><br /></p><p>Unpacking the Symbols of Chinese New Year with Canny TC</p><p>Invite happiness and luck to your doorstep this Chinese New Year with the "福" calligraphy for prosperity. Canny TC’s carefully curated selection of vibrant ornaments act as a conduit for prosperity. Crafted from shimmering metallic gold and vibrant red paper, they come in over 15 dazzling designs to match your unique style to embrace the spirit of the new year.</p><p><br /></p><p>As it was highly requested by most viewers, Canny TC debuted a hanging decoration featuring Ginkgo leaves. These 38cm ornaments bear the auspicious "财" symbol, promising wealth nestled within their leaves. A promise of overflowing fortune captivated viewers, who rushed to own a piece of this auspicious tapestry.</p><p><br /></p><p>Every weekday at 4PM, join Canny TC as they unveil the hottest festive decorations for your home.</p><p><br /></p><p>This Year of the Dragon, unlock Shopee Live’s magic as you discover new ways to decorate your festive haven or prepare the long-awaited reunion dinner. Let joy and laughter echo through your home, honour family traditions passed down, and remember, the most precious gifts aren't bought, they're built together.</p><p><br /></p><p>Check out the Shopee CNY Sale now: https://shopee.com.my/m/chinese-new-year-sale</p><p><br /></p><p>- END -</p><p><br /></p><p>About Shopee</p><p>Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</p><p><br /></p><p>Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</p><p><br /></p><p>Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</p><p><br /></p><p><br /></p><p><br /></p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-26414002326029025192024-01-09T13:42:00.004+08:002024-01-09T13:42:59.998+08:00Shopee’s E-Commerce Leadership Fuels Unprecedented Economic Inclusion<p style="text-align: left;"><span style="text-align: center;">M</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; text-align: center; white-space-collapse: preserve;">arketplace Integrates 1.5 Million New Malaysian Talents</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 4 January 2024</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> – Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, today revealed demonstrated proof of Malaysia’s radically inclusive digital economy by concluding 2023 with over 1 million Malaysians registered to stream on Shopee Live and over 450,000 new homegrown sellers, influencers, and affiliates incorporated into its marketplace ecosystem nationwide*. Inclusive by design, Shopee’s trifecta of collaborative government partnerships, free Shopee University upskilling programs, and seamless marketplace technology drove home the power of authenticity and hyper-localisation at scale in achieving real social equity. The impact on economic empowerment is clear: this year alone, 80 thousand sellers boosted earnings by 25% year on year, while affiliate orders grew 420% and livestream orders grew 500% respectively. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“While our DNA is digital, and we bring the conveniences of virtual commerce, every one of our local sellers, influencers, and affiliates are real people building real communities on the ground. Not only are we direct to the community, but we are also highly passionate when it comes to using technology to help the underserved. Malaysians who shop from us have direct relationships with our sellers on Seller Chat, Shopee Live, and greet SPX couriers at the door. Malaysian brands and sellers align with our platform because our Shopee Guarantee, Shopee Mall, and 360 Marketing Solutions enable them to showcase how their values align with the values of our customers and are a force for social good,” explained Kenneth Soh, Head of Marketing at Shopee Malaysia.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Live Opens Up New Channel Opportunities at Scale</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">In 2023, Malaysians engaged with local influencer hosts 3.5 billion times on Shopee Live and the platform recorded 1 million local streamers registered since its inception in 2019. By investing in high quality studio production and KOL livestream services, increasing livestream touchpoints across the user journey, and offering in-stream tools to optimize livestreams for conversions, Shopee Live has become a key channel for discovery of locally made products.</span></p><br /><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Over the last 12 months, livestream orders surged by an impressive 500% compared to the previous year.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">The adoption of Shopee Live by new local sellers saw a remarkable ten-fold increase in sales and a sixteen-fold surge in orders compared to the previous year</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Over 89,000 new affiliates onboarded to drive traffic to local sellers on Shopee Live.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">For sellers who realised over 500 thousand Ringgit in sales this year, livestream orders represented up to 40% of total platform orders.</span></p></li></ul><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">#ShopeeSapotLokal Partners Government in Building Communities</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee’s leading role in partnering with the Malaysian government to ensure that local businesses can scale and succeed with e-commerce can be summed up with #ShopeeSapotLokal initiatives:</span></p><br /><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Over 60,000 SME sellers are benefiting from Shopee strategic collaborations with ministries and government agencies, including the Malaysian Communication and Multimedia Commission (MCMC), the Ministry of Rural Development, and the Ministry of Trade and Cost of Living.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Since its launch in June 2021, Pupuk@Shopee Campaigns in collaboration with MCMC’s PEDi’s Centers throughout Malaysia have driven over RM55 million in sales for 29,000 local sellers and boosted their average daily earnings year-on-year by 22%.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Shopee recently teamed up with the Ministry of Communications and Digital (KKD) in November 2023 to aid 500 National OKU sellers through The OKU Celik Digital Program, pushcarts to assist OKU entrepreneurs and inviting Shopee OKU seller Kelly Chan to provide firsthand experience and tips for navigating the digital marketplace.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">Shopee actively champions Malaysia's small businesses, fostering a digital-first ecosystem for MSMEs in alignment with the government's vision to empower local businesses. Shopee has fully implemented the sales tax on imported low-value goods, serving as a catalyst for domestic MSME growth, reflecting a shared commitment to strengthening the local business landscape through proactive collaboration and alignment with regulatory measures.</span></p></li></ul><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee University Teaches High-Value, In-Demand Skills For Free</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">As one of the largest free digital literacy resources in the country, Shopee University has become a powerhouse for local entrepreneurs, equipping them with the skills and knowledge to thrive in the competitive mobile marketplace. </span></p><br /><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">120,000+ attendees in daily classes, 600+ trained through offline bootcamps, and over 650 reached through community engagement events.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">39,000 members of ShopeeUni Malaysia Facebook Group, fostering a supportive community of local sellers.</span></p></li><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">ShopeeUni's Customized Offline Workshops tailored for OKU sellers: Kelly Chan, who suffered from Child Syndrome, tried making a living through a brick and mortar gift shop after she was amputated at 14. A severe skin condition later proved debilitating, as she needed the flexibility to manage her health but many other growth platforms presented cash flow struggles and high debt risk. She solved her woes by being the most diligent attendee of Shopee Uni webinars and using the knowledge and tools to build a sustainable online business with Shopee.</span></p></li></ul><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="background-color: white; color: #202325; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">-END-</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Notes to Editor</span></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">1 million local streamers registered to stream on Shopee Live since its inception in 2019</span></p></li><li aria-level="1" dir="ltr" style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; list-style-type: disc; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-wrap: wrap; vertical-align: baseline;">450,000 new homegrown sellers, influencers, and affiliates incorporated through various #ShopeeSapotLokal initiatives in the last 2 years (post pandemic years).</span></p></li></ul><br /><br /><br /><br /><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Arial, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><br />Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-54269356789745066462024-01-04T10:25:00.006+08:002024-01-04T10:29:19.323+08:00Crispy Chocolate, Malaysia’s home-grown chocolate brand marks its 50th anniversary<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgOJRBfl9LkLHKDvnxaVUG8SHrMswtzoG-_ke_9-QF39ARwKAcHAx93PEK5jQRQkI8NRPTwKucXaRTf2cFPqG9DZYeXkLCSda2VRCnivEeXFK_u8ti6JiyqTnbPdTYXGVCbA6uWB3vWN0rrPNLZciGMq5j8y9s3AVKtt6kw2dc6fnQp78CZHT9w-ujp7C4M/s1519/CYMERA_20240104_100838.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1519" data-original-width="944" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgOJRBfl9LkLHKDvnxaVUG8SHrMswtzoG-_ke_9-QF39ARwKAcHAx93PEK5jQRQkI8NRPTwKucXaRTf2cFPqG9DZYeXkLCSda2VRCnivEeXFK_u8ti6JiyqTnbPdTYXGVCbA6uWB3vWN0rrPNLZciGMq5j8y9s3AVKtt6kw2dc6fnQp78CZHT9w-ujp7C4M/s320/CYMERA_20240104_100838.jpg" width="199" /></a></div><br /><div>To
mark this historical milestone, the Network Foods Industries Group is
launching a national roadshow that initially kicks off in the east coast
States and Klang valley.</div><div> </div><div>The Network Foods group is a member
of the Pan Malaysia Corporation Berhad (PMC). Founded in 1973, Crispy
Chocolate has withstood the test of time. Its chocolatey crispy bite
has been an unforgettable part of sweet memories for several Malaysian
generations.</div><div> </div><div>Commenting on Crispy Chocolate’s 50th
anniversary, PMC Executive Director, Andrew Khoo, said: “For a
home-grown chocolate brand to celebrate this milestone is a very proud
moment for us. It is a testament to Crispy’s enduring brand value in a
competitive field dominated by established international brands.</div><div> </div><div>Khoo noted that, internationally, fewer than 10 chocolate brands have had a history of 50 years or longer.</div><div> <div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwuhuDq0A11fwr9oIjXSSCTTqsPuxWUAtEgPae0g_u4Q1DD_O1vdk25vJhr6WMGuOAEpyFhPzBIzeRM1k2rgrQ2oeWKNVzRHQ0Lq5l-CwJJE4YRhV8K26j9-tPPgrarP4IdPQaPit1j9da-fsMCAHW3PvbmhflmVSxjHodSx2PP4Zjx4JpuwycWCsmE9c/s1024/Photo%202_Crispy%20Chocolate%20celebrating%20its%2050th%20anniversary.%20(1).jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="768" data-original-width="1024" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwuhuDq0A11fwr9oIjXSSCTTqsPuxWUAtEgPae0g_u4Q1DD_O1vdk25vJhr6WMGuOAEpyFhPzBIzeRM1k2rgrQ2oeWKNVzRHQ0Lq5l-CwJJE4YRhV8K26j9-tPPgrarP4IdPQaPit1j9da-fsMCAHW3PvbmhflmVSxjHodSx2PP4Zjx4JpuwycWCsmE9c/s320/Photo%202_Crispy%20Chocolate%20celebrating%20its%2050th%20anniversary.%20(1).jpg" width="320" /></a></div><br /></div><div>Crispy
chocolate owes its success to its unique malty taste made of the finest
malt, quality cocoa and with oven-roasted rice cereal, making it not
just another tasty snack, but wholesome as well.”</div><div>Network Foods asserts that Crispy chocolate is classified as a health snack containing low sugar content and dietary fibre. </div><div> </div><div>As
a testament to its healthful quality, Crispy Chocolate has won the Best
Kid Snack in the Natural Health Readers’ Choice Award 2022 and the
Cocoa Industry special award from the Malaysian Cocoa Board. It is also
certified by the Singapore Health Promotion Board in addition to being
certified by Jabatan Kemajuan Islam Malaysia (JAKIM) and Majlis Ulama
Indonesia (MUI HALAL) </div><div>Capitalising on its popularity, the
Crispy brand has recently launched the Crispy spreads for breakfast
toasts and Crispy Popz malt balls for easy snacking. The company has
also created a Special Crispy Edition range that combines exciting
unique Malaysian, Korean and Japanese-inspired flavours. More line
extensions of the Crispy range are being considered in future.</div><div> </div><div>To
learn more about Crispy Chocolate’s products and updates, visit its new
Crispy website, https://crispychocolates.com, or follow their social
media channels on Facebook and Instagram.</div><div><br /></div><div><b><br /></b></div><div><b>About Network Foods</b></div><div>Network
Foods manufactures, markets and distributes chocolates and
confectionary products Network Food’s products have been exported to
over 30 countries and territories mainly in the Asia-Pacific and the
Middle East regions.</div><div>Popular brands of Network Foods are
Crispy, Tango, Tudor Gold and Kandos chocolates that are produced in
Malaysia. They have been enjoyed by millions of children, young and
mature consumers around the world.</div><div><br /></div><div><br /></div><div><br /></div><div><br /><br /></div>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-25686941496975338892023-12-29T14:35:00.005+08:002023-12-29T14:39:41.359+08:00Shopee Live Enables Keropok Lekor Seller from Terengganu to Own a House<p dir="ltr" id="docs-internal-guid-83ce7b30-7fff-cee7-2dd5-530d713a8370" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Keropok Mfaizz Popularizes Packing Secara Live Nationwide </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">KUALA LUMPUR, 28 December 2023</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> – Muhammad Faizz bin Pausan Arif from Terengganu, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">owner-operator of </span><a href="https://shopee.com.my/keropok_mfaizz" style="text-decoration: none;"><span face="Roboto,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">Keropok Mfaizz</span></a><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, is one of Shopee Live’s top record-breaking rural </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">sellers for selling over RM500,000 </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok lekor</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> in just three months. Every morning at 8am </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">on Shopee Live, he becomes a household name as Malaysian audiences watch him pack two </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">thirds fish meat mixture for instant delivery on his ‘</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Packing Secara Live’ </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">series. </span></p><br /><span style="border: medium none; display: inline-block; height: 246px; overflow: hidden; width: 268px;"><img height="380.3162941932678" src="https://lh7-us.googleusercontent.com/TGMCKmWUz0Zgcy7IghNW7IocqclifYekS7Gt-ATvO3fcG2IVz_F-rm1TERAAUWIszzg8dkbjug0n3VUnQhFvCLRZV7Pf5_Jk44Re1Jmd-A5AxZNrs193xMr8NBqCX6V1oQgFKwCK002P-MCYQG0Hdg" style="margin-left: -17.9978px; margin-top: -118.115px;" width="285.99782848358154" /></span><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“I am very happy as Shopee Live has changed my life – previously, I was living </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">with my mother and my sales were limited by slow traffic to my offline store. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">With Shopee Live, I’ve managed to build my own home, have my own assets, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and I’m now able to take care of my family,” said Muhammad Faizz, who now owns </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">his own factory and processes 1 ton of fish meat per day and considering additional </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">production capacity to keep up with customer demands on livestream.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">His biggest lesson: content is king. ‘Based on my experience, people get bored </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">by the same types of content, so I always have to try new ways to engage with </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">them. I used to show them how to make </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> live, and that was hot… </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">before the views dropped off. Then I told them to buy five packets of </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">lekor</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> and </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">get homemade chilli sauce free, but sales were still slow. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">When I show ‘this is my product’ things I lose viewers and sales. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">After I did </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Packing Secara Live</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, my sales broke all records on 11.11 because </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">customers love to see their products being packed and ready to post. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">I am always searching for new content.’ </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span><span style="border: medium none; display: inline-block; height: 372px; overflow: hidden; width: 210px;"><img height="372" src="https://lh7-us.googleusercontent.com/SyiVtQeEDpDvPTpJ_mGxOxPYvKpuFxWXS3TbOTV-Qbhj5IV21sHko9dBdjB82w6lmINu_tJ2_-K2A8creCaVRzMVK_Mk5I2nWPYj8CymZQGaJEjb8SgtbTzyxXc0XCGt-LdUt9R64ELWwjkltRc8kg" style="margin-left: 0px; margin-top: 0px;" width="210" /></span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Muhammad Faizz explains why he stands out from the crowd of livestream </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">sellers by picking the 8am slot on Shopee Live: ‘People love to eat </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok lekor</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> as fresh as possible, so I show the breakfast audience how </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">I mix 20kg of boneless </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">ikan selayang</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> fish meat with 10kg </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">tepung sagu</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> and </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">fry it with other tasty ingredients live until it is half-cooked, and then </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">vacuum pack it in time for the courier to pick it up at noon. When my </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">customers receive their packages in two days, they can fry it again to eat.”</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Many of his competitors in Terengganu are offline </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> sellers who </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">have to wait for the school holiday period to experience any uptick in sales. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Muhammad Faizz on the other hand, has broken the norm and sold over </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">18,000 orders to customers nationwide, mostly from Selangor and Johor </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">since joining Shopee Live in March 2023. A true believer now in online </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">platforms, Muhammad Faizz aspires to take things to the next level as the </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">top </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> online entrepreneur in Malaysia. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“Thanks to its significant traffic and conversion rates, I save a lot of </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">marketing costs on Shopee Live. My plan is to add more live stream </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">sessions, and more production capacity and machines so that I can do </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Live for longer, and hire a host who can act as my backup.”</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">His success is proving beneficial to his local community. He sources all fish </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">from fishermen in Terengganu to make </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok lekor, keropok ikan putih </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and keropok segera</span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">. He now hires 25 employees in his neighborhood to </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">help in production and packaging and is motivating his four siblings </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">(who are all </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: italic; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">keropok </span><span face="Roboto,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">sellers) to go online.</span></p><br /><span style="border: medium none; display: inline-block; height: 324px; overflow: hidden; width: 624px;"><img height="467.8903384208679" src="https://lh7-us.googleusercontent.com/HheZ9xNPPXm-gqDv1LtT6OUVNUYDEIIavVFOgVo46ejRIaX96pwSTgu7gY0zEj5RYOh-j0fIjGlgl02e9ssE8p4LUmFnw0gmmonBRMQD9LalzQckIK82Njxiqvt-cpmM0X7NGxhT4rXArlK5c1oEaQ" style="margin-left: 0px; margin-top: -75.2508px;" width="624" /></span><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span face="Roboto,sans-serif" style="background-color: white; color: #202325; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;"><br /></span></p><br /><br /><br /><br /><br /><br /><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">About Shopee</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Sea’s mission is to better the lives of consumers and small businesses with technology through </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 9pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">its three core businesses: Shopee, Garena and SeaMoney.</span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-78586920215087491752023-12-20T12:05:00.002+08:002023-12-29T14:17:47.949+08:00Documentary "Shopee Rai Lokal" Premieres at Shopee Super Awards 2023<p> </p><p dir="ltr" id="docs-internal-guid-f2dbdae0-7fff-8d3f-5450-8ac7322d2b1a" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">A Love Letter to Malaysian Entrepreneurs Online</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 20 December 2023 - </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The groundbreaking documentary "</span><a href="https://www.youtube.com/watch?v=_DD7zTehkvY" style="text-decoration-line: none;"><span style="background-color: transparent; color: #1155cc; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Rai Lokal</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">” premiered on 14 December 2023 at Shopee Super Awards 2023, held at the Majestic Hotel in Kuala Lumpur. The film follows the stories of three homegrown sellers who have shattered barriers and achieved success on e-commerce.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"This film is a love letter to Malaysian entrepreneurs," said Shopee Head of Marketing, Kenneth Soh. "We want to remind Malaysians buying local that behind the online storefronts, there are many people and communities who our sellers support; this documentary is a testament to their intelligence, resilience, and values.”</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"Shopee Rai Lokal'' is an inspiring and thought-provoking look at the challenges and triumphs of sellers in their journey to finding their niche online. The film features interviews with Edward Wong of HomeDecoStore, Felicia Tan of Mamami Shoppe, and Mohd Zaid of Lampu Cherita. They share their personal stories of overcoming obstacles, starting small, and achieving sustained growth in their respective fields.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The documentary, Shopee’s first in Malaysia, was produced in collaboration with Khairil M. Bahar, an award-winning indie filmmaker who is known for Ciplak (2006), Relationship Status (2012), Cuak (2014) and Kickflip (2020). His work has been featured at numerous film festivals, television, and streaming networks.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“By sharing this documentary, we hope to inspire others to reach for their dreams online. We are also making it easy for Malaysians to shop local by spotlighting super star sellers and capturing their stories,” said Soh.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><a href="https://shopee.com.my/m/shopeesuperawards2023" style="text-decoration-line: none;"><span style="background-color: transparent; color: blue; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Super Awards 2023</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> is a major e-commerce industry awards held annually in Kuala Lumpur proving the win-win relationship between online communities driving economic inclusion on e-commerce and Shopee’s role in enabling that. The event, attended by Ainul Aishah, Ceddy Ang, Dato' Jovian, Dato' Siti Nurhaliza, Dolla, Neelofa, Nuex Rosli, Zoey Rahman, and more, celebrated the achievements of 100 beloved brands, homegrown sellers, and outstanding talents that achieved exceptional growth in online sales.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Award winners excelled on e-commerce by consistently taking part in Shopee’s upskilling programmes: attending free courses on Shopee University, networking at Shopee Seller Summit, leveraging Shopee Marketing Solutions, participating in free educational KOL masterclasses, exchanging ideas at Shopee House, and growing their personal brand via Shopee Live.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329px; overflow: hidden; width: 624px;"><img height="329" src="https://lh7-us.googleusercontent.com/_yTkedrzWrjCLseTOHFX9BZal3cO7pTSr21zkpErlujXm2UZAGRwhLyNERYgeObJftw-JjL65yOsxtjKU9EucpvPLasQUcfYCFjVAmCoxZ7pvN7pcgEfVq734p4Gef9_OLvvsvd2g7AolzUylaD6MQ" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Edward Wong of HomeDecoStore</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Edward Wong, the founder of HomeDecoStore, discovered his entrepreneurial calling on Shopee after being forced to give up his job as a flight instructor due to the pandemic. Teaching himself how to operate all aspects of his startup, he explored various ventures online before stumbling upon a unique opportunity when he collaborated with his E-commerce Assistant, Asmanissa Kamaruzaman: the mini </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">sejadah</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> (prayer mat). Edward's customer engagement on Shopee Live transcends cultural barriers, allowing him to integrate customer preferences into his </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">sejadah</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> designs seamlessly while respecting religious sensitivities. </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">HDS Sejadah Muka</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> has become HomeDecoStore's best-selling item, bulk purchases of up to 10,000 pieces in two to three weeks, for special occasions like </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">kenduri</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> (banquet/feast). To Edward, these prayer mats symbolise appreciation for Malaysia’s cultural diversity and traditions.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“I want to highlight the fact that young fresh grads go above and beyond to stake our long-term careers on the power of online marketing. Yet we are very much an unappreciated category of sellers compared to more well-known multinationals. I hope we spark a wider conversation on what it’s like to have local entrepreneurs represented on camera. Everyone's journey matters as much as the end goal; we need to enjoy the journey and adapt if anything comes up along the way. The support and recognition we receive on Shopee is truly valuable, as our average bulk orders range from 200 to 300 pieces, and we sell approximately 1,000 pieces in a week. This success is a testament to the hard work and dedication of our team,” said Edward Wong, founder of HomeDecoStore.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329px; overflow: hidden; width: 624px;"><img height="329" src="https://lh7-us.googleusercontent.com/Yfdo_R6qb9H6DJ3bIppdg-TsYHOyTSKcanVxdAUryN5rpRnSoeG_JvLrNWXs5OYP6Y_Hs6s6ASHCWtP-QXQB-Um3umWlUZJNwfusaS0MaPbIbG-yPb9QxOjJtnqNZdC3t68MVflmyoAWlkQpWd5w6w" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Felicia Tan of Mamami Shoppe</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">In 2008, Mamami Shoppe was formally established as a tribute to Felicia Tan's mother, affectionately known as "Mama," who instilled a deep appreciation for healthy living within the family. Inspired by Mama's teachings, Felicia embarked on a mission to share this wholesome lifestyle with the wider community. Mamami Shoppe's foray into e-commerce in 2017 marked a significant milestone in its journey. By establishing a presence on Shopee, the company gained access to a wider audience, enabling it to connect with health-conscious consumers across Malaysia. The company's growth trajectory was further propelled by the positive word-of-mouth recommendations of its loyal customer base. Today, Mamami Shoppe employs over 50% women and has positively impacted the livelihoods of approximately 30 locals, 20 local vendors, and their dependents. </span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“In today’s society, it’s so rare to just have three neighbourhood sellers talk, isn't it? I feel so fortunate to have this emotionally intelligent team from Shopee come in and genuinely uncover our journey in transitioning from traditional to digital… We didn’t stage anything. We just walked the aisles and they found our gems.” said Felicia Tan, founder-owner of Mamami Shoppe.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“I am grateful to be supported by a loving family, who has allowed me to grow this business that started off from a home-office as I grappled with the delicate dance of balancing business demands and family ties. Today, we have grown to have over six warehouses, and it is our hope that we can continue to expand our nourishing touch to new horizons in Latin America and the Middle East in the future,” added Felicia.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329px; overflow: hidden; width: 624px;"><img height="329" src="https://lh7-us.googleusercontent.com/GTNzxUOsSZqc_irP96okVVsuCQ6wlec3o4mOInKhIf1fbIrdlhI-i-0t18aXDHNPWsMu5Nzn6N7z8RXo9dbpejiAcp5XtJlygO9A8xhfKV3vAvRubz_-SuCWMKMrpiH07H6rt0td-S1JEVpC3zhf_w" style="margin-left: 0px; margin-top: 0px;" width="624" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Mohd Zaid (right) of Lampu Cherita</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">After nine years of searching for his true calling, Mohd Zaid of Lampu Cherita bravely picked himself up after several failed attempts at starting a business online when he discovered his passion for candle making. Guided by his observation that Malaysians spent hundreds of ringgit on scents, and that there was no real affordable option in the market for people like him, he founded Lampu Cherita. With the support of his family and two part-time staff, he meticulously hand-poured and custom-created 50 to 100 candles daily from his home-based operations in Kajang. Despite losing valuable inventory to floods and financial constraints that forced him to operate from home, Mohd Zaid remained undeterred, interacting with his customers on Shopee, gathering feedback, and taking personalised orders on Shopee Live. In addition to running his business, he actively engages and supports other sellers as a Shopee Bintang member.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“It’s the power of storytelling. I’ve spent the last few years figuring out how many different businesses failed while I was at Astro before I finally found my niche online with candles. I’ve had rainstorms flood my inventory and put out the lights on my savings. I know what it means to use livestream and storytelling online to get through some tough times. It is my dream that every home in Malaysia will be filled with the scent of Lampu Cherita candles,” said Mohd Zaid, founder of Lampu Cherita.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><a href="https://sites.google.com/shopee.com/prnewsroom/home?pli=1" style="text-decoration-line: none;"><span style="background-color: transparent; color: blue; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Rai Lokal</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> is part of a series of authentic stories told across channels to spotlight local sellers and raise awareness for buying local. It is part of Shopee’s commitment to drive greater inclusion in the marketplace and use technology to help build communities.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">-END-</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><br /><div align="left" dir="ltr" style="margin-left: 0pt;"><table style="border-collapse: collapse; border: none;"><colgroup><col width="635"></col></colgroup><tbody><tr style="height: 15.75pt;"><td style="border-bottom: solid #000000 0.5pt; border-left: solid #000000 0.5pt; border-right: solid #000000 0.5pt; border-top: solid #000000 0.5pt; overflow-wrap: break-word; overflow: hidden; padding: 3pt 3pt 3pt 3pt; vertical-align: top;"><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-left: -30pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 7pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Follow me social media ig/twitter @sherrygo </span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-left: -30pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 7pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;"><br /></span></p></td></tr></tbody></table></div><br /><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"> </p><br />Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-61431426878688958832023-12-15T19:00:00.006+08:002023-12-15T19:26:03.813+08:00End 2023 with a bang with ‘MR D.I.Y.’s Year End Mega Sale’<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgax9bA-eq0G4ZljT62S_yBIe83EL2HqAeXcGEB7GxAKtecwbENL-gsJ7UiNPR5ihzdDkb1JdyH4ejs0FjgEJ6Bu2x54fgAVwuH6JFG4h8z7kjkadTIw7BKvyof1Ucn2JYbtSDVIeLF4b32A9N67cfloEup-6Fn491UEtmYb1Nc_2N-APN_9W86HmVOQEo/s3508/Malaysians%20can%20enjoy%20up%20to%2040%20per%20cent%20discounts%20on%20180%20products%20at%20MR%20D.I.Y.%20in%20conjunction%20with%20the%20retailer%E2%80%99s%20%E2%80%98Year%20End%20Mega%20Sale%E2%80%99%20this%20December.%20.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3508" data-original-width="2480" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgax9bA-eq0G4ZljT62S_yBIe83EL2HqAeXcGEB7GxAKtecwbENL-gsJ7UiNPR5ihzdDkb1JdyH4ejs0FjgEJ6Bu2x54fgAVwuH6JFG4h8z7kjkadTIw7BKvyof1Ucn2JYbtSDVIeLF4b32A9N67cfloEup-6Fn491UEtmYb1Nc_2N-APN_9W86HmVOQEo/s320/Malaysians%20can%20enjoy%20up%20to%2040%20per%20cent%20discounts%20on%20180%20products%20at%20MR%20D.I.Y.%20in%20conjunction%20with%20the%20retailer%E2%80%99s%20%E2%80%98Year%20End%20Mega%20Sale%E2%80%99%20this%20December.%20.jpg" width="226" /></a></div><br /><p></p><p dir="ltr" id="docs-internal-guid-05d8ff77-7fff-0d40-e0cb-1f73d2b1165d" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: #0e101a; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">KUALA LUMPUR, 15 DECEMBER 2023</span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> – As the year draws to a close, Malaysian's </span></p><p dir="ltr" id="docs-internal-guid-05d8ff77-7fff-0d40-e0cb-1f73d2b1165d" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">favourite one-stop destination for affordable household essentials, MR D.I.Y. Group [M] </span></p><p dir="ltr" id="docs-internal-guid-05d8ff77-7fff-0d40-e0cb-1f73d2b1165d" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Berhad [MR D.I.Y.] is having 'Year-End Mega Sale' (YES) initiative taking place </span></p><p dir="ltr" id="docs-internal-guid-05d8ff77-7fff-0d40-e0cb-1f73d2b1165d" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">throughout December, providing Malaysians with a discount of up to 40 per cent off </span></p><p dir="ltr" id="docs-internal-guid-05d8ff77-7fff-0d40-e0cb-1f73d2b1165d" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">on 180 products. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Customers can explore the exciting array of discounted items from hardware, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">household essentials, electrical, toys, stationery, sports equipment, as well as F&B </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">products by visiting MR D.I.Y. stores nationwide as well as online at mrdiy.com.my. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Among the standout offerings are the following products; </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">static sun shades [2's] [38cm x 44 cm] - priced at an unbeatable RM3.50 </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">(Normal Price: RM5.30). </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Kitchen wall stickers [90cm x 60cm] - a steal at RM2.30 (Normal Price: RM3.50). </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">DETTOL multi surface cleaner assorted [lavender/citrus - 1.5L + 500ml] - </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">available at an exclusive price of RM14.90 [Normal Price: RM18.30].</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Commenting on the initiative, </span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">MR D.I.Y. Group's Head of Marketing Alex Goh</span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, said </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“As a home improvement retailer, we are unwavering in our commitment to </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">providing Malaysians with exceptional value. Our Year-End Mega Sale is not just </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">a normal initiative—it's a celebration of savings. Join us in making this season </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">unforgettable by closing out the year together with a bang of extraordinary value </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and a wide range of good quality products that enhance your daily life, all at </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“Always Low Prices”. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Great news to MR D.I.Y. Group customers. Those who are eligible for RM100 </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">eMadani can also unlock cashback rewards by spending a minimum of RM40 </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and enjoy RM2 cashback when they use Touch ‘n Go eWallet “Pay” function at </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">MR D.I.Y., MR. DOLLAR, and MR. TOY participating stores. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Seize the opportunity to stock up on essentials, redecorate home space, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and usher in the new year with savings with MR D.I.Y.’s Mega Year-End Mega Sale! </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">For more information, visit MR D.I.Y.’s website, mrdiy.com, e-commerce platform, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">mrdiy.com.my, and social media : </span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><br /></span><a href="https://www.facebook.com/mrdiy2u/" style="text-decoration: none;"><span face="Arial,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">Facebook</span></a><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, </span><a href="https://www.instagram.com/mrdiy2u/?hl=en" style="text-decoration: none;"><span face="Arial,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">Instagram,</span></a><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> and </span><a href="https://www.tiktok.com/@mrdiy.malaysia" style="text-decoration: none;"><span face="Arial,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">TikTok</span></a><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">. </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><hr /><p></p><h1 dir="ltr" style="background-color: white; line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><br /></h1><h1 dir="ltr" style="background-color: white; line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">About MR D.I.Y. Group (M) Berhad</span></h1><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">MR D.I.Y. Group (M) Berhad is a home-grown enterprise with more than </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">1,200 stores nationwide across three brands (MR. D.I.Y., MR. DOLLAR & MR. TOY) </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and in Brunei. The home improvement retailer has been dedicated to making a positive </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">difference in the lives of its valued customers by offering convenience at all of its </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">stores nationwide and online at</span><a href="http://www.mrdiy.com.my/" style="text-decoration: none;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> mrdiy.com.my</span></a><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">All MR D.I.Y. stores are managed directly, and the company often works in </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">collaboration with other mass merchandise retailers or owners of malls or shopfront </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">properties. MR D.I.Y. stores offer a wide selection of — approximately 20,000 SKUs</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">— across 5 major categories, namely hardware; household and furnishing; </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">electrical; stationery and sports equipment products; and others (comprising </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">amongst others toys, car accessories, jewellery, cosmetics, food and </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">beverage items, and health and personal care).</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The company strives to always put customers first by operating an innovative </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">business that is flexible when it comes to providing a wide variety of products, </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">good quality, and value-for-money, holding true to its company motto: </span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“ALWAYS LOW PRICES”.</span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-71818817891600074112023-12-08T11:20:00.004+08:002023-12-15T19:26:23.793+08:00 Livestreaming and Affiliate Commerce Hit New Heights on Shopee in 2023<p><br /></p><p>Homegrown Sellers Benefit from Greater Credibility and Endorsements</p><p><br /></p><p>KUALA LUMPUR, 8 December 2023 – Livestreaming and affiliate commerce have driven greater marketplace inclusion for homegrown sellers and local talents across Shopee’s platform in 2023. Over the last year, the leading e-commerce platform in Southeast Asia & Taiwan observed that Malaysians watched over 34 million hours of livestreams on Shopee Live and engaged with local influencer hosts 3.5 billion times. For sellers who realised over 500 thousand Ringgit in sales this year, livestream orders represented between 10 and 40% of total platform orders. Compared to 2022, Shopee saw affiliate-driven orders increase 420%, with the inclusion of more than 20,000 new affiliates in its ecosystem this year.</p><p><br /></p><p>“This marks a significant milestone in Malaysia’s digital transformation journey. These trends have revolutionised the way Malaysians shop, learn, and engage with brands, creating a dynamic and interactive online landscape. It’s also a demonstration of just how hyper-localised e-commerce has become; Malaysians on our platform are favouring local livestreamers and affiliates, whereas our homegrown sellers are upskilling to be more relatable to digitally-savvy audiences.” comments Kenneth Soh, Head of Marketing at Shopee Malaysia.</p><p><br /></p><p><br /></p><p>Shopee Live 9.9 Countdown Concert featuring local talents and hosts</p><p><br /></p><p>Shoppable livestreaming, the seamless integration of e-commerce into livestreaming sessions, has captivated Malaysian consumers of all ages by providing engaging shopping experiences whether they are looking for motorcycles, keropok lekor, chocolates, gold jewellery, or household groceries. While the majority 60% of Shopee Live fans shopped beauty and fashion, 20% bought groceries and baby products, 10% sought home appliances and electronics, while the remainder shopped Automotive and Sports and Outdoor gear over the last year. </p><p><br /></p><p>The expansion of Shopee Live into new verticals has given rise to many opportunities for local sellers. Of the top Shopee Live sellers by sales in 2023, 60% are local sellers and brands like PHINIX STORE, Momo House, Elgini Apparel, MYDIN, and HABIB. Not only are local sellers taking advantage of Shopee Live’s polling function and interactive games to understand audience preferences better, but they are also benefiting from the added credibility and endorsements of Malaysian celebrities such as Elfira Loy, Najiah Hassan, Sherry Alhadad, Syamira Zahar, and Zoey Rahman. </p><p><br /></p><p>Malaysian brands and sellers have been collaborating with Shopee Affiliates, who connect with Malaysian customers, provide genuine product recommendations and reviews, and drive traffic. Based on affiliate orders over the last 12 months, Shopee Affiliates’ customers shopped for Home and Living products the most (30%), followed by Health and Beauty (25%) and Mobile and Accessories (25%). 70% of the top products Malaysians have bought from Shopee Affiliate links benefit local sellers. About two-thirds of Shopee Affiliate links generated this year directed traffic to boost local sellers such as B.S.B (Bed Sheet Bestseller), Momo House, and Myfooyin. </p><p><br /></p><p>Shopee House 2023, an event designed to promote engagement between local brands and KOL affiliates </p><p> </p><p>“These collaborations have proven to be a win-win relationship,” said Soh. “Malaysian affiliates benefit from the interactive and engaging format that allows immediate purchase opportunities, maximising their earnings which is performance-based. On the other hand, Malaysian sellers benefit from affiliates who have a loyal following and a reputation for recommending quality products; they can bring positive associations to the livestream seller’s brand.”</p><p><br /></p><p>The success of livestreaming and affiliate commerce as demonstrated by Shopee in 2023 sets the stage for even greater growth in the years to come. With the continuous advancement of technology and the evolving preferences of Malaysian consumers, these trends are poised to play an increasingly significant role in driving more inclusion for local players in the marketplace.</p><p><br /></p><p>-END-</p><p><br /></p><p>About Shopee</p><p>Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</p><p><br /></p><p>Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</p><p><br /></p><p>Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</p><p><br /></p><p><br /></p><p><br /></p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-32902714619872633702023-11-10T09:53:00.002+08:002023-12-15T19:26:52.854+08:00SPX Delivers Love: Nationwide, Customers Appreciate Couriers All Month<p> <span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; text-align: center; white-space-collapse: preserve;">End-to-end logistics connects buyers and sellers with faster delivery time across Malaysia</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 9 November 2023</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> – SPX Express (SPX), Shopee's logistic partner, is celebrating SPX Delivers Love campaign all month in November 2023, by rallying users nationwide to greet and thank couriers at the doors when parcels are delivered, receiving testimonials on social media, and giving prizes internally to employees who outperform during 11.11 peak period. To date, the company has received over 2,000 positive testimonials and pictures from customers personally thanking their couriers in person or by text for committing to delivering their parcels safely and on time. The celebration comes after a year of SPX delivering on its promises to enhance logistics services, enable systems automations, and expand its reach to 130 hubs nationwide.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">SPX’s logistics network ensures that local small and independent sellers, brands, and customers have access to reliable, affordable, and efficient delivery services, regardless of location. With in-house technology, enabling automated sorting at its SPX Express Sorting Center at Pulau Indah (Selangor), and sheer commitment of SPX’s growing community of diverse couriers and sorters, sellers have been able to sustain longer term growth with faster average delivery times of ecommerce orders.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"Our couriers are the backbone behind the logistics infrastructure we provide that helps many underserved sellers in the Malaysian digital economy," said Cheah Lee Sun, Head of SPX Malaysia. "We invite everyone to join us in celebrating our everyday heroes — our couriers — who help connect small businesses and shoppers across the country, for their hard work and relentless commitment to build relationships and serve our communities."</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Since 2021, SPX has been committed to promoting inclusion in the workplace, launching initiatives that provide flexibility and foster a culture of community building for our sorters, couriers, riders, supervisors and shift leads. SPX has made impressive strides especially in the support of women, with a 40-fold increase in women placed in all kinds of management and operational roles. Today, a record 40% sorters nationwide and 13% couriers are women.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Siti Nurul Shakila, full time courier driver at SPX’ Subang Bestari hub, holds a Goods Driving Licence (GDL) and drives a Luton truck to deliver parcels to the Setia Alam community. “The flexible working hours allows me to balance between caring for my sick sister in Hulu Langat and delivering parcels. Nevertheless, I always make sure I fulfil my daily KPIs by ensuring all parcels are delivered to customers by the end of the day.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">On what life is like behind the scenes during SPX Delivers Love month, Shakila says, “I deliver an average of 200 parcels daily to houses, offices and apartments. This number can increase during peak periods such as Pay Day Sale. Despite the high volume, I am committed to giving excellent customer service by handling parcels with care, remembering each customer’s delivery preferences and specific instructions. I feel this is important as it builds a connection and trust with customers when I deliver parcels.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Behind every courier who greets the customer at the last mile, there are people like Numy Elwin Mohd Deli, Unloading Supervisor, who ensure parcels are handled right every step of the way: "I maintain a strict approach because I believe in the seriousness of our work. I also emphasise the importance of respect among team members while offering a helping hand to those who may be exhausted, especially during high parcel volume periods. This is essential for fostering a positive working environment and ensuring smooth operations.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Love for SPX couriers poured in within hours of SPX’ encouragement from urban and rural places alike in Kedah, Kelantan, Terengganu, Melaka, and Klang Valley. “Thank you for always sending items to my house in good condition. May Mr. Encik be given a long life, be blessed with sustenance, be given good health, and be made easy in all matters in this world and the hereafter. 🙂🙂🙂” says a customer from Hulu Langat, Selangor.</span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-71460770196361001332023-11-08T11:14:00.002+08:002023-12-15T19:27:12.840+08:00Malaysian Sellers Prioritise Trusted Shopping Experiences<p> KUALA LUMPUR, 8 November 2023 - A new survey of sellers on Shopee has revealed how sellers are prioritising safe shopping for customers. When 500 Malaysian local and independent online sellers were asked "Which is your platform of choice in operating a safe online business for customers?" in September 2023, 90% chose Shopee out of nine possible other marketplaces to operate on. </p><p><br /></p><p>“These findings demonstrate the high level of trust that Malaysian sellers have in Shopee's ability to provide a safe and secure platform for their businesses. Our platform offers a variety of innovative features and protections that help to keep customers safe, such as Shopee Guarantee, secure payment options, and Preferred+ and Shopee Mall verification programs. Shopee also works closely with law enforcement agencies to combat fraud and protect its users,” said Kenneth Soh, Head of Marketing at Shopee.</p><p><br /></p><p>Tangible Impact on Sellers’ Profitabilities</p><p><br /></p><p>The #ShopSafeWithShopee survey found that nine in ten Malaysian sellers on Shopee have protected their business from any forms of online scams or fraud in the last year. Providing trusted shopping experiences has directly translated into the following tangible benefits:</p><p><br /></p><p>53% of sellers have protected their brand reputation with stellar ratings, avoiding loss of followers, and reducing customer complaints of their store. </p><p><br /></p><p>24% of sellers have saved expenses from any liabilities that could arise from scams such as order cancellations and processing fees.</p><p><br /></p><p>23% of sellers have sustained the long-term continuity of their operations because they are able to keep clients loyal and minimise or avoid online business disruptions.</p><p><br /></p><p>These findings highlight the fact that sellers keenly understand that customers want to be confident that they are buying from trusted sellers and that their purchases are protected. By taking steps to ensure safe shopping, sellers know they can build trust with customers and boost their sales.</p><p><br /></p><p>Prioritising Online Safety Features to Maximise Customer Trust</p><p><br /></p><p>By design, Shopee strengthens responsible selling among its community of sellers by incentivizing them to ensure high standards of service to buyers. Shopee University’s Seller Education Hub also drives education through free webinars on Malaysia Brand Protection, Return Policies, and Shopee Mall. </p><p><br /></p><p>When asked, “When setting up your online business, what features do you prioritise to ensure your customers' safety?” Malaysian sellers who took the survey revealed:</p><p><br /></p><p>47% of sellers on Shopee have established strong operational safety standards by complying with Shopee’s safe policies and guidelines, providing excellent customer service, and accumulating customer ratings and testimonials of this record.</p><p><br /></p><p>35% of sellers have gotten verified as Shopee Mall, Preferred+, Preferred seller with the objective of allowing their customers know that they follow a 100% Authenticity Policy, adhere strictly to the 15-day return/refund policy for all buyers, and have no less than 95% of products listed as ready stock.</p><p><br /></p><p>17% of sellers ensure that their customers know that Shopee offers a variety of secure payment options and return/refund policies, such as Shopee Guarantee, where payments to sellers are temporarily held by Shopee until buyers confirm that orders are fulfilled and satisfactory.</p><p><br /></p><p>These proactive measures are in line with the expectations Malaysian customers have when seeking safe online experiences. In a similar survey of 1,000 shoppers earlier last month, Shopee found that Malaysians value the opinions of other buyers when making online purchases. They are also likely to choose sellers who have been verified by Shopee or who have a good track record of customer service.</p><p><br /></p><p><br /></p><p><br /></p><p><br /></p><p><br /></p><p>This 11.11 Big Sale, users can shop worry-free at Shopee Mall. With over 5,000 renowned brands, users can shop from 100% authentic brands, enjoy a 15-day return policy, and benefit from an impressive 8X Money Back Guarantee. Shopee Mall Brand Memberships provides users priority access to the latest products, members-only discounts and promotions, and redeem vouchers and gifts while earning points with every purchase. On 11.11, users can enjoy daily deals and discounts from trusted brands like 70mai, Dessini, Skechers, SKINTIFIC, Vinda, and more, especially on Shopee Live. </p><p><br /></p><p>Shopee 11.11 Big Sale: https://shopee.com.my/m/11-11 </p><p>100% Authentic Deals on Shopee Mall: https://shopee.com.my/m/100-authentic-deals </p><p>Unlock VIP Privileges with Shopee Mall Brand Memberships: https://shopee.com.my/m/shopee-mall-brand-memberships </p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-91292222519741913872023-10-02T20:12:00.003+08:002023-12-29T14:58:31.933+08:00Northern Malaysia Leads the Way in Shopee Live Streams<p> <span style="font-family: Roboto, sans-serif; font-size: 12pt; font-weight: 700; text-align: center; white-space-collapse: preserve;">Northern Malaysia Leads the Way in Shopee Live Streams</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 12pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> Fashion and Jewellery Top the List of Best-Selling Items</span><span style="background-color: yellow; font-family: Roboto, sans-serif; font-size: 12pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 27 September 2023</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> – Shopee Spotlights Local reveals that the top performing Shopee live stream sellers from each state across Malaysia sold 4.6 Million ringgit in goods in the last twelve months by hosting more than 2,300 streams*. Shopee Live plays an integral role in driving the success of Malaysian businesses, as demonstrated by the recent 9.9 sales event where local sellers achieved a remarkable 36-fold order growth. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee revealed that half of the items sold by the most active livestream sellers were fashion, and this was evenly split between new and pre-loved apparel. This was closely followed by jewellery, perfume and beauty products which made up a quarter of livestream goods sold. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Interestingly, the top four live stream sellers from Penang all sell jewellery, which may explain how the Northern region boasts the highest sales from Shopee Live of all regions with 1.5 million ringgit in goods sold followed by the Central region at 1.2 million ringgit sold. The most active region on Shopee Live is the East Coast with 30% of all streams coming from Kelantan, Terengganu and Pahang sellers. All states except Johor have livestream sellers who sell bundled and preloved goods.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Ranked by sales orders achieved during the live streams all year, top performing sellers in Malaysia on Shopee Live were: firstly, NaNNa Crystal Jewellery from Penang, secondly, ____SSLine29____her’s bag Heanny from Sarawak and third, Miera E-store from Kuala Lumpur selling preloved goods. Momo House from Kedah is a Shopee Preferred + seller with 1 million followers, the most of any livestreamer. </span><span style="border: none; display: inline-block; height: 334px; overflow: hidden; width: 188px;"><img height="334" src="https://lh4.googleusercontent.com/rmfpdHNGOVk7fa2U8fZ7o7fiuI90ct1KLSiO1xCwxwDcRcQWQacqf-VAYJEqfKAkJuBohNydUnXIP1g2NHpLLuU9IU9fxo-O1zhUvkpuLOLHMymRzZiENY9hP1aIbBguZernbE5inrTORwX7G9-2TQ" style="margin-left: 0px; margin-top: 0px;" width="188" /></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee Live sellers have benefited from the high levels of customer engagement and wide reach, demonstrating impressive growth. One such seller is Lulu Waniey, the owner of Lulu Resources from Kota Bharu, Kelantan, that offers Muslimah clothing**.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Before Shopee Live, Lulu operated in offline markets like Pasar Malam and Pasar Pagi. Some days, she could barely make RM100, facing constraints like renting a physical store and inconsistent market timings. She changed her own fortunes by embracing Shopee Live, which expanded her customer base, and boosted her sales significantly up to RM100,000 per month. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee Live's flexible scheduling allowed her to connect with customers at optimal shopping times, while eliminating physical store costs. Personalised content and built-in engagement activities drove strong customer relationships.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Lulu shared, "I am now 100% on Shopee Live. Having learned the ropes and gained confidence, I feel like I have my own large store, where customers eagerly await my broadcasts. What's more, I now have a better work-life balance, spending more quality time with my family. Running my business on Shopee Live has brought me not only joy but also fulfilment."</span></p><br /><span style="border: none; display: inline-block; height: 296px; overflow: hidden; width: 214px;"><img height="986.0751800537109" src="https://lh3.googleusercontent.com/1gFVIgpe_z83SUSSE4Zd-t2rIXavT92BdLktQobEEjBTNaGwFlsQvN92FyxOUVomIIXegTH5NLhXhpJXlJuhA6iGogMMKKfyGMLqr3DerX8p1IR6proZryARNrprDXaJn3rZCZu8q4_IaxGMjAlf-g" style="margin-left: -233.24403738975525px; margin-top: -444.32547760009766px;" width="454.94163703918457" /></span><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Meanwhile, Ooi Zhi Wei, owner of Zhi Wei Herb selling Grade-A nutritional herbs and nuts, was an early adopter of Shopee Live in 2019***. Zhi Wei embraced face-to-face interactions with customers, offered real-time product demonstrations, and ensured transparency on every live stream. Zhi Wei let shoppers see exactly what they would get when making a purchase, and developed strong relationships by allowing direct questions and answers.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Like Lulu Resources, Zhi Wei Herb saw immediate results. “My store performance improved markedly. Stronger relationships with my clients translated into higher store traffic. For instance, if we had 12,000 viewers during a session, approximately 70% of them would subsequently visit our Shopee store.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><br /></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">About Shopee</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 9pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt;"><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-83421515208384187112023-09-29T11:27:00.003+08:002023-09-29T11:45:27.504+08:00Experience Holistic Rejuvenation at Urban Bliss Wellness<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhueopwgYHJ55SyHHUtpp_pFNvpPgcBbdVvlMPUKmsngTyML2R5EPOKu-0s3YppErXMeLxC-nzv6PoI7QqcNaUT66mOeoVCYVm7QmyU9Q7lfRWBV_ddmwb_BRmP0ZegfnMvzmIn_foM_vAqilysVC4p21J0BC3vjZkG9JO62TVpLMgcK3g6eSPb_4mIA9Q/s1024/Photo%201_Urban%20Bliss%20Wellness_a%20tranquil%20oasis.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="768" data-original-width="1024" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhueopwgYHJ55SyHHUtpp_pFNvpPgcBbdVvlMPUKmsngTyML2R5EPOKu-0s3YppErXMeLxC-nzv6PoI7QqcNaUT66mOeoVCYVm7QmyU9Q7lfRWBV_ddmwb_BRmP0ZegfnMvzmIn_foM_vAqilysVC4p21J0BC3vjZkG9JO62TVpLMgcK3g6eSPb_4mIA9Q/s320/Photo%201_Urban%20Bliss%20Wellness_a%20tranquil%20oasis.jpeg" width="320" /></a></div><br /><p></p><p> <span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Putrajaya, 25 September 2023 </span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">- Urban Bliss Wellness opened its flagship spa at </span></p><p><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Mercure Living in the heart of Putrajaya, offering a full range of spa and </span></p><p><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">wellness services. The spa is designed for busy urbanites and </span></p><p><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">travellers alike looking for rest and relaxation after a busy day.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: white; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The flagship spa which opened in June 2022 hosts a myriad of spa treatments </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: white; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and facilities for the face, body and hair</span><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">. Its range includes facials, five different </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">types of body massages, body scrubs, foot spa treatments, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">foot massages, upper body and scalp massages, hair treatments and a relaxing jacuzzi.</span></p><table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: left; margin-right: 1em; text-align: left;"><tbody><tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifPAX6FMVprMiJjQXioPBJDM7mznN4rVrkFaZ6JtGdZt3La95MYIlgufSiBPGW3AjFnsu82xSK3LGB675CSas_9wfoXoG0V-7ZhyphenhyphenjrC0M6SomiaXFpmE9GqEjJGzVwQErY-HMIvQJ87-5Gww3m_7N3JTzXvrXFd3iBIZraZDPJCeOlFM8sTrgVbdNrhe8/s712/Photo%202_Michelle%20Chai%20-%20Co-Founder%20of%20Urban%20Bliss%20Wellness%20.jpeg" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="656" data-original-width="712" height="295" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifPAX6FMVprMiJjQXioPBJDM7mznN4rVrkFaZ6JtGdZt3La95MYIlgufSiBPGW3AjFnsu82xSK3LGB675CSas_9wfoXoG0V-7ZhyphenhyphenjrC0M6SomiaXFpmE9GqEjJGzVwQErY-HMIvQJ87-5Gww3m_7N3JTzXvrXFd3iBIZraZDPJCeOlFM8sTrgVbdNrhe8/s320/Photo%202_Michelle%20Chai%20-%20Co-Founder%20of%20Urban%20Bliss%20Wellness%20.jpeg" width="320" /></a></td></tr><tr><td class="tr-caption" style="text-align: center;">Michelle Chai<br /></td></tr></tbody></table><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Founded by Adeline Lim and Michelle Chai, the expanding hotel spa chain will focus on </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">the utilisation of aromatherapy and spa treatments to enhance one’s well-being.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“Our massages encompass hot stone, deep tissue, Thai stretching aromatherapy, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">and the traditional Malay massage. We only use our Qi Forest essential oil blend series </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">— a collection of our very own personalised blends that are </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">available exclusively at Urban Bliss Wellness,” said Lim.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Passionate about the healing power of nature, Lim is also the founder and Director of </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Nila Singapore Pte Ltd — an aromatherapy brand specialising in essential oils and </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">holistic wellness — and a founding member of the Holistic Aromatherapy Association </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">of Singapore.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“Our oils are in-house blends and are not available anywhere else except Urban </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Wellness Putrajaya and Qi Forest Spa and Wellness. They are specially curated by us </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">as Chai and I are both clinical aromatherapists accredited in the United Kingdom. </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">We strongly believe that each oil blend we apply possesses its own </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">unique benefits and safety considerations,” Lim adds.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Assuring that quality is paramount to their business, Chai and Lim further explained </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">that their Tension Ease oil will help their clientele cope with migraines and headaches, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">while releasing muscular tension. Similarly, the Soothe and Heal oil used in foot </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">massages aids with muscular tension while relieving patrons of water retention, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">improving circulation, detoxification and strengthening ligaments and tendons.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“Each oil blend has its strengths and can deliver very positive results. For example, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">we use Respite, Revitalising, Restore and Relief for aromatherapy and hot stone massages. </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">These essential oils allow for stress reduction, muscle relaxation, pain relief, </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">detoxification, circulation and promotes overall </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">well-being and calmness — mentally and physically,” Chai said.</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5_cSrRaB3PQHkZMGWgYX81lDhXlHro5zO_wAg6DfsoKsYSIYqSkqACmfN165nYUYuzsyu-GwE7tB8Vg9WOQUV0iBrJGzpHInCEzJbcbf498zndkA4WfawkoGGyjj_T5nhGxhCdO1HyhP0WmtBIPilAkQBYlvK0WYv7wkEGJq6Lki4EWDDNfwG0n8W1SM/s1280/Photo%206_Revitalise,%20Respite%20&%20Soothe_oil%20blends%20exclusively%20available%20at%20Urban%20Bliss%20Wellness%20.jpeg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1280" data-original-width="720" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5_cSrRaB3PQHkZMGWgYX81lDhXlHro5zO_wAg6DfsoKsYSIYqSkqACmfN165nYUYuzsyu-GwE7tB8Vg9WOQUV0iBrJGzpHInCEzJbcbf498zndkA4WfawkoGGyjj_T5nhGxhCdO1HyhP0WmtBIPilAkQBYlvK0WYv7wkEGJq6Lki4EWDDNfwG0n8W1SM/s320/Photo%206_Revitalise,%20Respite%20&%20Soothe_oil%20blends%20exclusively%20available%20at%20Urban%20Bliss%20Wellness%20.jpeg" width="180" /></a><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">She adds that it is increasingly important for people to be aware of the need for </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">self-care and self-love. Urban Bliss Wellness, she says, offers an escape from </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">the hustle and bustle of daily life and allows its clientele to emerge feeling </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">refreshed and rejuvenated.</span></p><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhh0vdJcaGs4eOfAgldcSRJx1MUV2EfxjmyhdXj4O3RhEWlkyWaLYYz-nhOusSzmE-uNSlXwtrueKOPl7u4yDIm0bynvq1iaM8VoDcCvix12eMVl9E6Gl9kYweD7Q-db-Qkho5lfcp9aS_tP_CXejYte-0ZgjdW98i0TIx5LeCK0GlTE5uwyzK04vWHWHE/s1080/Photo%204_Relaxed%20&%20refreshed%20at%20Urban%20Bliss%20Wellness.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1080" data-original-width="1080" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhh0vdJcaGs4eOfAgldcSRJx1MUV2EfxjmyhdXj4O3RhEWlkyWaLYYz-nhOusSzmE-uNSlXwtrueKOPl7u4yDIm0bynvq1iaM8VoDcCvix12eMVl9E6Gl9kYweD7Q-db-Qkho5lfcp9aS_tP_CXejYte-0ZgjdW98i0TIx5LeCK0GlTE5uwyzK04vWHWHE/s320/Photo%204_Relaxed%20&%20refreshed%20at%20Urban%20Bliss%20Wellness.jpg" width="320" /></a><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">The Muslim-friendly spa also has a designated prayer room and is featured in </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">a tourism promotional video of Perbadanan Putrajaya. Urban Bliss Wellness in </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Mercure Living Putrajaya also houses the French brand La Biosthetique salon — </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">the only LB-branded salon in a spa setting. The salon offers hair and scalp treatments </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">(an already popular service for men), conditioning hair washes, intensive hair-care </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">treatments, oily scalp treatments, hair loss treatments and anti-dandruff care.</span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"></span></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhcyqp53aDeAQ7XHFgHNoyM50P1moEs64H-SN7q1W6Km_vVn30B2CwwhV_zPnGAdzAjMAvsgX8dmzjUubPZuXcwLnhy6v8uvPV7c-gCLvJUqi9GJfmxI13kLgfTyKLkdiL87OonkFRUw68jxGeyTRphqVCZWvqFwqgKzPAKHpsr3o6ZOQa-ImKXhL03saM/s999/Photo%203_La%20Biosthetique%20Salon%20for%20hair%20treatments%20and%20care.jpeg" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="768" data-original-width="999" height="246" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhcyqp53aDeAQ7XHFgHNoyM50P1moEs64H-SN7q1W6Km_vVn30B2CwwhV_zPnGAdzAjMAvsgX8dmzjUubPZuXcwLnhy6v8uvPV7c-gCLvJUqi9GJfmxI13kLgfTyKLkdiL87OonkFRUw68jxGeyTRphqVCZWvqFwqgKzPAKHpsr3o6ZOQa-ImKXhL03saM/s320/Photo%203_La%20Biosthetique%20Salon%20for%20hair%20treatments%20and%20care.jpeg" width="320" /></a></div><p> <span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">“We are excited to open our doors to Malaysians and visitors from far and wide. </span></p><p><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">It is our commitment to shed more light on what the power of nature coupled with </span></p><p><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">healing hands can do for you,” Lim said.</span></p><br /><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Find out more about Urban Bliss Wellness and its spa treatments at <a href="http://www.urbanbliss.com.my">www.urbanbliss.com.my</a> </span></p><p dir="ltr" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> </span></p><p dir="ltr" id="docs-internal-guid-8c0e8655-7fff-ebc9-a6ad-b1638649a610" style="line-height: 1.2; margin-bottom: 0pt; margin-top: 0pt;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">About Urban Bliss Wellness</span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Urban Bliss treatments are uniquely aromatherapy-based, from full </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">body massage to foot massages to our signature therapeutic treatments. </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Every treatment involves unadulterated, pure essential oils in </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">quality carrier oils to draw out the benefits of nature’s essences.</span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">All our massage treatments and spa treatments have been carefully </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">curated to enhance the well-being of our clients and our therapists. </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">We focus on soothing and reviving muscle groups that are overstrained, </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">tensed, and neglected with deep tissue techniques.Indulge in a luxurious massage </span></p><p dir="ltr" style="background-color: white; line-height: 1.6; margin-bottom: 15pt; margin-top: 0pt; text-align: justify;"><span face="Arial,sans-serif" style="background-color: transparent; color: black; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">today at Urban Bliss Wellness centre for a unique massage experience you won’t soon forget.</span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-51113509957435523362023-09-21T14:49:00.004+08:002023-09-28T20:23:26.482+08:00Malacca-Based Motorbike Dealership Sets Records on Shopee Live BLH Motor Goes Viral with Malaysian Bikers on 9.9 Super Shopping Day<p> <span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; font-weight: 700; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 21 September 2023</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"> – BLH Motor*, a Malacca-based motorbike dealership, successfully concluded its 9.9 Super Shopping Day Shopee Live campaign in Malaysia from 7</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"><span style="font-size: 0.6em; vertical-align: super;">th</span></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"> September to 9</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"><span style="font-size: 0.6em; vertical-align: super;">th</span></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"> September. The company achieved a record number of orders for over 50 units of 125cc to 155cc motorbikes, surpassing normal day orders by over 15 times in just eight hours of live streaming. Their first-ever 9.9 Super Shopping Day livestream drove 17 thousand engagements, reaching many digitally savvy Generation Z fans.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The livestream campaign not only built excitement with pre-hype livestreams and exclusive livestream-only RM799 off deals on 7</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="font-size: 0.6em; vertical-align: super;">th</span></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> and 8</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="font-size: 0.6em; vertical-align: super;">th</span></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> of September, BLH Motor consistently educated buyers about the features of top trending motorbikes such as Yamaha Y15ZR, Yamaha Y16ZR, Yamaha LC135, and Yamaha Ego Avantiz. BLH Motor decided to experiment with livestream during 9.9 this year when they noticed many automotive sellers on it, hoping to utilise the new channel to reach the Malaysian motorbike community to offer full bikes, parts, and accessories.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">On 9.9 Super Shopping Day, RM999 livestream-exclusive vouchers off motorbikes priced RM9,999 and above were snapped up by livestream viewers. After asking questions in the chat box, live shoppers put the desired bikes into their shopping cart, remaining assured that they would get after-sales service and care as if they had purchased the bikes in a physical dealership, such as free towing for breakdown incidents and consultations regarding the motorbike. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The widespread popularity and overwhelmingly positive feedback from Shopee’s gearhead fans highlighted BLH Motor’s successful efforts in appealing to a wider community online and levelling up for sustainable growth. “Never in our time would we even think about doing live streams for motorbikes. This has been such an exciting learning experience, and a major eye-opener. Shopee was there for us every step of the way providing ample support and guidance, which enabled us to expand our market reach and sell more bikes,” according to BLH Motor’s spokesperson. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">”Live streaming is similar to selling something offline, except with bigger reach whilst providing a similar level of engagement and interaction. Buyers can engage sellers through Shopee Live within the comfort of their own homes </span><span style="background-color: white; color: #202124; font-family: Arial; font-size: 10.5pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">— </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">it is easier and more interesting </span><span style="background-color: white; color: #202124; font-family: Arial; font-size: 10.5pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">—</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> effectively another way for online customers to connect with us,” added BLH Motor.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Kenneth Soh, Head of Marketing at Shopee Malaysia, said, “We’re so overjoyed whenever a seller who is new to Shopee Live experiments and performs well. More and more Malaysian sellers are discovering that livestream is a great way to create engagement, urgency and drive conversions, even with more expensive items such as motorbikes. Congratulations to BLH Motor for achieving such great results for 9.9!”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The tremendous success of the campaign has motivated BLH Motor to look out for future livestreams and utilise Shopee platform features to continuously live-demo more bikes. The demand for BLH Motor’s mopeds over 9.9 Super Shopping Day surpassed regular orders in their category by over 15 times, showcasing the power of Shopee Live and how sellers can leverage on this for more growth. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">BLH Motor expresses its sincere gratitude for Shopee’s 9.9 supporters who made their Shopee Live campaign such a fun experience. The company remains dedicated to being the trusted choice of a variety of Yamaha, Honda, SYM, Benelli, Modenas, and WMoto motorbike, service and repair, and spare parts.</span></p><br /><span style="background-color: white; color: #202325; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">*BLH Motor’s Shopee Store: </span><a href="https://shopee.com.my/blhmotor" style="text-decoration-line: none;"><span style="background-color: white; color: #1155cc; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">https://shopee.com.my/blhmotor</span></a>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-15975139173198042772023-09-07T19:15:00.002+08:002023-09-08T17:34:55.618+08:00Shopee Live Skuad Stylo: Where Shopping Meets Entertainment Featuring your favourite local celebrities and influencers!<p> <span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;">KUALA LUMPUR, 7 SEPTEMBER 2022 -</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; text-align: justify; vertical-align: baseline; white-space-collapse: preserve;"> Get ready to embark on a journey like no other as Shopee introduces the ultimate blend of fashion, beauty, and entertainment with the all new Shopee Live Skuad Stylo. Happening daily at 8PM on Shopee Mamak, get ready to be wowed with the all-new 'shoppertainment' concept with unbeatable discounts and the thrilling opportunity to catch your favourite influencers and celebrities live in action.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Star-Studded Lineup: Celebrities and Influencers Galore</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">From the glamorous Syamira Zahar to the ever-charming Najiah Hassan, the stylish Elfira Loy to the talented Sherry Alhadad, and the charismatic Zoey Rahman, there's no shortage of star power on this show. And that's just the beginning! Shopee Live Skuad Stylo has a long list of star-studded lineup of influencers and celebrities ready to take centre stage, all while you snag incredible deals on the latest fashion and beauty trends.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Fashion and Beauty Extravaganza</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">Say goodbye to missing out on the latest, hottest styles, and must-have beauty products! Designed to cater to your fashion-forward desires, Shopee Live Skuad Stylo is your go-to source for the latest fashion and beauty trends. Whether you're searching for the perfect outfit for a special occasion or looking to up your skincare game, we’ve got you covered with products at irresistibly attractive prices!</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">The Showdown: See Your Favourites in Action</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">But that’s not all! Shopee Live Skuad Stylo is taking your entertainment to the next level with our 'Showdown' segment. Join your favourite influencers and celebrities as they go head-to-head in exciting challenges, showcasing their unique talents and skills. Don’t miss out on the action as you’ll be able to be a part of it!</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Vote and Win with In-App Microsite</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">Show your support by voting for your favourite celebrities and influencers during the ‘Showdown’ segment. Simply head to our in-app microsite and cast your vote as we value your opinion. By participating, you can also stand a chance to win Shopee Coins, adding even more excitement to the mix.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Exclusive 50% Off Vouchers after 8pm Daily</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">Here’s the cherry on top: exclusive 50% off vouchers! Yes, you read that right. Grab these vouchers and use them on your Shopee Live purchases, ensuring that you get even more bang for your buck.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">Prizes Galore for Lucky Viewers</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">As if all of the above weren't enough, automatically stand a chance to win coins and fantastic prizes when you purchase during Shopee Live Skuad Stylo. The more you buy, the higher chances of winning exclusive prizes. It's our way of saying thank you for being a part of our incredible community of shoppers and fans.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space-collapse: preserve;">A Schedule You Won't Want to Miss</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">Mark your calendars because Shopee Live Skuad Stylo is here to stay. Starting today, Shopee Live Skuad Stylo will run every Monday to Friday at 8PM on Shopee Mamak. Be sure to catch our special edition Kotak Duit game show as part of the upcoming 10.10 campaign. It's a whirlwind of excitement you won't want to miss</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">Grab your favourite snacks, get comfy and catch all the action. You’re about to experience a shopping and entertainment extravaganza like never before. Don't miss out on this incredible 'shoppertainment' experience, and get ready to shop, vote, and win with us. See you there!</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">To check out Shopee Live Skuad Stylo, visit </span><a href="https://shopee.com.my/m/shopee-live-skuad-stylo" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">https://shopee.com.my/m/shopee-live-skuad-stylo</span></a><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space-collapse: preserve;">. </span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-9070496017430960332023-09-03T17:57:00.003+08:002023-09-08T17:36:28.163+08:00Shopee Launches First-of-its-Kind Nationwide Campaign<p> KUALA LUMPUR, 1 September 2023 - ‘Shopee Spotlights Local — Unveiling Malaysian Gems’ calls for Malaysians to shop local e-commerce sellers to preserve Malaysia’s heritage, nurture local talents, and drive our economy in an inclusive and sustainable way.</p><p><br /></p><p>By making the book, the first of its kind in this country, available to the public from 31 August 2023, Shopee aims to empower all Malaysians to start shopping purposefully with an immediate focus on Made-in-Malaysia products from underserved communities. Upholding its mission of using technology to help the underserved, Shopee empowers sellers by identifying and highlighting local sellers for better access to marketing solutions and hyper-localised campaigns, managing them so they succeed on Shopee, increasing seller education via its free Shopee University courses, and providing incentives so they find more opportunities on Livestream commerce.</p><p><br /></p><p>The 100-page, full-colour booklet (downloadable in English and Bahasa Malaysia on Shopee Malaysia PR Newsroom website) is the first part of a series of episodic content that gives voice to Malaysian sellers breaking barriers online. It profiles Shopee sellers in each state who are top performing in terms of popularity, biggest storefronts, green products, exporters, livestreamers, and women-owned businesses. In addition, the book includes street-level stories and testimonials of sellers who have used their online success to uplift others in their communities.</p><p><br /></p><p>Shopee is using the Shopee Spotlights Local campaign and authentic seller stories to promote greater awareness on how buying from small, independent sellers in our neighborhoods preserve local industries, reduce the carbon footprint, increase the level of personalised offerings, and encourage more homegrown entrepreneurs and innovators. Doubling as a handy guide for users to protect themselves, the book offers tips on shopping safely, understanding Shopee Guarantee, identifying responsible sellers, and its 100% Authenticity policy.</p><p><br /></p><p>The vignettes about sellers pursuing their dreams online and showing us that Malaysians from all walks of life can build communities, include:</p><p>Zeeda Aziz of Pasar Kedah, who did not let her leg amputation stop her from expanding her ikan bilis business online</p><p>Edward Wong of HomeDecoStore, who listened to his customers and designed prayer mats customised to local preferences </p><p>Hafiz Oon of Mr Bentong, whose popular ginger juices have garnered so much word of mouth that he sources from ten ginger farms in Pahang to meet demands</p><p><br /></p><p>“Malaysian businesses near you are often the beating heart of our local economy and the backbone of our communities. When you shop locally online, you are supporting Made-in-Malaysia products from underserved communities. We are heartened to see the support that many of our local sellers continue to receive through their online businesses, and remain committed to partnering with and supporting them in their e-commerce journey,” said Kenneth Soh, Head of Marketing at Shopee Malaysia.</p><p><br /></p><p>Shopee aims to distribute 15,000 free copies of the booklet to users free in all states as they receive their parcels from SPX by Malaysia Day. The online version of the book is available for download at: https://sites.google.com/shopee.com/prnewsroom/home</p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-75014346423549116292023-07-08T13:27:00.000+08:002023-07-08T13:27:00.580+08:00Custom name and message on parcel<p></p><div class="separator" style="clear: both; text-align: center;"><iframe allowfullscreen="" class="BLOG_video_class" height="266" src="https://www.youtube.com/embed/dqrCgwpgcU0" width="320" youtube-src-id="dqrCgwpgcU0"></iframe></div> <span class="x4k7w5x x1h91t0o x1h9r5lt x1jfb8zj xv2umb2 x1beo9mf xaigb6o x12ejxvf x3igimt xarpa2k xedcshv x1lytzrv x1t2pt76 x7ja8zs x1qrby5j">I
like this bottle it has custom my name sherrygo , there are many colors
to choose from. The package is nice too can be custom Name and message
on it.
The bottle is good quality and has high premium one with rubberised
exterior.
Get yours at <span role="gridcell"><a class="x1i10hfl xjbqb8w x6umtig x1b1mbwd xaqea5y xav7gou x9f619 x1ypdohk xt0psk2 xe8uvvx xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x16tdsg8 xggy1nq x1a2a7pz xt0b8zv x1heor9g x1bvjpef" href="https://shope.ee/8Uem0krBJ4?fbclid=IwAR0cLbP-xnd16TKUAdcIdfGRLYxQkeIAtH352zvCCrY63PnWGdLERdaDYKY" rel="nofollow noreferrer" role="link" tabindex="-1" target="_blank">https://shope.ee/8Uem0krBJ4</a></span> </span><p></p><p><span class="x4k7w5x x1h91t0o x1h9r5lt x1jfb8zj xv2umb2 x1beo9mf xaigb6o x12ejxvf x3igimt xarpa2k xedcshv x1lytzrv x1t2pt76 x7ja8zs x1qrby5j">Great gift ideas when you want to gift for staff in company too. Imagine each staff having one of their own custom name bottle and colors that they like to own. </span></p><p><span class="x4k7w5x x1h91t0o x1h9r5lt x1jfb8zj xv2umb2 x1beo9mf xaigb6o x12ejxvf x3igimt xarpa2k xedcshv x1lytzrv x1t2pt76 x7ja8zs x1qrby5j">My son said he likes my bottle so much that he wants to use it to go for tuition. He is attending tuition class in the evening daily Mon to Thurs. </span></p><p><span class="x4k7w5x x1h91t0o x1h9r5lt x1jfb8zj xv2umb2 x1beo9mf xaigb6o x12ejxvf x3igimt xarpa2k xedcshv x1lytzrv x1t2pt76 x7ja8zs x1qrby5j"><br /></span></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-48414143072948298322023-04-19T21:16:00.004+08:002023-04-19T21:16:19.436+08:00ShopeeFood and Pizza Hut Delivers Love to Food Delivery Partners for Ramadhan and Hari Raya Celebrations<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEicPUx8mFifs_JFBEYcqkJAoM9bb6qJdfJtcxmByrYYxY2b5P3aG6MeFasq77LbLtt54_rjTZmTUasDY4Lh4xT5hdaHZ3bAtoqAIXwHIFaTdJzuz9zzHizIT4zQc8sEhf1gIQZdp_5AwFUR6YgXbTcgc4-xqgR9_J6iw8XzrIigJdKh2vAS_hjQEU9-/s1200/5.%20Super%20Deals.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="360" data-original-width="1200" height="96" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEicPUx8mFifs_JFBEYcqkJAoM9bb6qJdfJtcxmByrYYxY2b5P3aG6MeFasq77LbLtt54_rjTZmTUasDY4Lh4xT5hdaHZ3bAtoqAIXwHIFaTdJzuz9zzHizIT4zQc8sEhf1gIQZdp_5AwFUR6YgXbTcgc4-xqgR9_J6iw8XzrIigJdKh2vAS_hjQEU9-/s320/5.%20Super%20Deals.jpg" width="320" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4Y641XhkI4E5hteQqtYw7WzfJp1wZlRAWLfTYZPjDZjHbUFGYplMgbhqzw9w_aFsznHzmVQHDh-9ZaH4VNlDG1TbcKOuKPFyjv-lmNis7OWPrqRUK6CLwfYNwSDiYp275eKUNOWadFmYlhPAtorvZG0N993yLYzTS_ceMiDTV9kCjPcqdXq0o6fYP/s4000/2.%20ShopeeFood%20Team%20with%20Delivery%20Partners%20-%20Copy.heic" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2252" data-original-width="4000" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4Y641XhkI4E5hteQqtYw7WzfJp1wZlRAWLfTYZPjDZjHbUFGYplMgbhqzw9w_aFsznHzmVQHDh-9ZaH4VNlDG1TbcKOuKPFyjv-lmNis7OWPrqRUK6CLwfYNwSDiYp275eKUNOWadFmYlhPAtorvZG0N993yLYzTS_ceMiDTV9kCjPcqdXq0o6fYP/s320/2.%20ShopeeFood%20Team%20with%20Delivery%20Partners%20-%20Copy.heic" width="320" /></a></div><br /><p></p><p>In conjunction with Ramadhan and the upcoming Hari Raya celebrations, ShopeeFood together with Pizza Hut organised several berbuka puasa sessions across Klang Valley and Selangor for its fleet of food delivery partners. The #ShopeeDeliversLove campaign is in its second year and aims to show appreciation to ShopeeFood delivery partners.</p><p>Hundreds of delivery partners attended the sessions across many locations such as Wangsa Maju, Kota Damansara, Kepong and Kajang. Besides feasting on various yummy pizzas and beverages provided by Pizza Hut, the delivery partners also received many other goodies like Hari Raya cookies and petrol vouchers.</p><p>According to Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia: “We are excited to be able to host this event on an annual basis for our delivery partners. ShopeeFood recognises the important role driver partners play in our business. As such, we continue to engage them closely, to better understand their needs. We take our driver partners’ feedback seriously,implement support initiatives and policies that meet their needs and continuously improve their welfare.”</p><p>“ShopeeFood is committed to delivering the highest quality of service for our customers by providing our users with value, variety and convenience through an integrated ecosystem. We hope by providing good food to our delivery partners, they will have more flexibility to observe their religious duties while delivering customer orders during this busy period,” she added.</p><p>Besides receiving food, delivery partners were also given a chance to win attractive lucky prizes that included smartphones, helmets and other riding apparel like raincoats.</p><p>Delivery partners interviewed during the event also expressed their appreciation for the gesture from ShopeeFood. En. Faizal bin Hashom who has been working with ShopeeFood for more than one and a half years said: “It is such a great event, and I hope ShopeeFood can organise a bigger one in the future so more drivers can attend it together. The timing to have the event during the month of Ramadan and Hari Raya is good as well.”</p><p>Another delivery partner, En. Abdul Qayum Bin Baharum said: “This event is really good for drivers to get together to not only meet new friends that are working in the same area but also a great opportunity to meet the ShopeeFood management team. The gifts are very attractive and I am grateful that we are able to participate in this event. Thank you ShopeeFood.”</p><p>For the Hari Raya period, ShopeeFood will also be having special discounts from 20th - 21st April.
</p><p>The offers include Free Delivery and features various merchants such as myBurgerLab, HWC Coffee, and Nasi Ayam Penyet.</p><p>ShopeeFood was established in 2021 to help its users benefit from a convenient and hassle-free food delivery experience by providing numerous eateries, from popular joints to local street food stalls, at the best value. As part of Shopee’s existing ecosystem that includes the mobile wallet ShopeePay, along with amazing deals and promotions all year round, Malaysians have a secure, and rewarding payment and delivery experience with ShopeeFood.</p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-12466717548545368022023-04-12T14:15:00.001+08:002023-04-12T14:15:33.621+08:00Usher Hari Raya with Free Delivery and Discounts Up to 50% Off<p> Order your favourite Ramadhan and Hari Raya dishes withe ase as ShopeeFood brings you a variety of special dishes for you and the family. With greatd iscounts and free delivery throughout the Ramadan-Raya season, you can focus your efforts on preparing for the rest of the celebrations without worrying about what-to-eat. Get started righth ere with some unique offers from our awesome ShopeeFood merchants:</p><p>● TEXAS CHICKEN’s Ayam 8Lada Promo - Indulge in an explosive combination of 8powerful peppers that is guaranteed to tantalize your taste buds and deliver an extraordinary spicy sensation!</p><p>● KENNY ROGERS ROASTERS’ Ole-Ole Raya Package - Satisfy your cravings with the creamy and buttery sauces of Kenny Rogers Roasters Buttermilk Pedas, infused with at Tantalizing hint of spiciness that is sure to leave you hooked.</p><p>● CHATIME’s Ramadhan Golden Fresh Mango Series - Start your iftar on a refreshingn ote with Chatime’s Golden Fresh Mango series featuring Sakur pearls and sago thats urely satisfy your thirst.</p><p>● MARRY BROWN’s Riang Ramadan Raya Special - Spice up your appetite with a burst of aromatic local spices in every bite of Marrybrown’s Riang Ramadan Special.</p><p>● A&W’s Jom Buka Meal - Experience the ultimate flavor explosion with A&W’s new go-to menu, perfectly crispy and coated with spicy Daebak sauce. If you love a little heat, this is the perfect choice for you. Come and enjoy the K-Pop of flavors at A&W!</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiSTpO6RS5nQp_m-9iFka5-lsfRD4jIMoFLG6CHaaQC_AlEmHmkCu8fh_vI_aeGMUYmWdNSiDpV5--uOgOQAGJYANX-FvL-HNjBwt7VZaVdViRez7zfAbW5mhaJEcDVznofhOSygeer7RPAhIFn1ZD9DSixqdNkH_yUf6MnFv4FATW53JA_DkpxZStk/s750/Mid%20Month%20Sale.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="224" data-original-width="750" height="96" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiSTpO6RS5nQp_m-9iFka5-lsfRD4jIMoFLG6CHaaQC_AlEmHmkCu8fh_vI_aeGMUYmWdNSiDpV5--uOgOQAGJYANX-FvL-HNjBwt7VZaVdViRez7zfAbW5mhaJEcDVznofhOSygeer7RPAhIFn1ZD9DSixqdNkH_yUf6MnFv4FATW53JA_DkpxZStk/s320/Mid%20Month%20Sale.jpg" width="320" /></a></div><br /><p><br /></p><p>That’s not all as ShopeeFood brings you Mid Month Sales with ONE-day only discounts:Link
</p><p>We also got you covered for Hari Raya. Check out these Raya friendly brands to provide you with better convenience:</p><p>● EDEN SATAY PANTAI DALAM’s Satay -Savor the delightful blend of distinct flavors that merge to form a delectable and gratifying sensation, infused with aromatic species,char-grilled meat, and peanut sauce.</p><p>● PAK ALI NASI LEMAK DAU PISANG’s Rendang - Indulge in the intense and intricate f lavor profile of rendang, as the beef or chicken is slow-cooked to perfection, absorbing all the aromatic spices and herbs. The result is a deeply satisfying and flavorful dish that is sure to please even the most refined taste.</p><p>● SEDAP MALAM SATION’s Asam Pedas - Asam pedas offers a distinctive and intricate flavor profile with a blend of sour, spicy, and savory flavors, coupled with a fragrant and earthy aroma that will leave a lasting impression.</p><p>● ALI, MUTHU & AH HOCK’S Lontong - If you’re in the mood for traditional dishes, look no further than lontong! This simple but satisfying dish is enjoyed throughout the region,with its mild and comforting flavor and soft, chewy texture making it a popular comfort food to many.</p><p>● LEMANG PANAS’ Lemang - Lemang is cooked in a bamboo tube, the combination of glutinous rice and coconut milk to create a flavorful and visually impressive dish that is sure to impress.</p><p><br /></p><p><br /></p><p><br /></p>Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0tag:blogger.com,1999:blog-8490812881465662919.post-75609986020187580592023-04-04T11:11:00.003+08:002023-04-05T22:23:49.344+08:00New Generation of Malaysians Shop Value-Based OnlineNew generations of Malaysians are shopping with purpose online — Shopee’s marketplace data shows online consumers are three times more likely to buy products that promote smarter consumption in 2023 than in 2020. Malaysians are increasingly searching for keywords such as ‘pre-loved’, ‘pre-owned’, ‘warehouse clearance’, ‘demo unit’ and ‘thrift’ over ‘new’.
<div class="separator" style="clear: both;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh7YYwR4q2h-UJlvAqKqKE2HLAQzQfsEaNxcPPU0dcfZyBqFjQzHMPUR91lIU-j0YAMQZgKtcSE90J61LQ1xRDDLX3OTwplOIaMk8NXbPs13HOUropGgh0QySdubYl1JtGN6c5EJtku_2VRtz5kYOw6Uc7GGoR8DhyUgFA5dOO7tYzS7mtpYb1753Ws/s3748/Image%20-%20Women%20Shopping%20Online.jpg" style="display: block; padding: 1em 0; text-align: center; "><img alt="" border="0" width="320" data-original-height="2499" data-original-width="3748" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh7YYwR4q2h-UJlvAqKqKE2HLAQzQfsEaNxcPPU0dcfZyBqFjQzHMPUR91lIU-j0YAMQZgKtcSE90J61LQ1xRDDLX3OTwplOIaMk8NXbPs13HOUropGgh0QySdubYl1JtGN6c5EJtku_2VRtz5kYOw6Uc7GGoR8DhyUgFA5dOO7tYzS7mtpYb1753Ws/s320/Image%20-%20Women%20Shopping%20Online.jpg"/></a></div>
Over the last three years, Shopee marketplace saw consumers putting value-based shopping into practice with a total 1.4 million items sold that were demo units, warehouse clearance items with minor defects, bundled goods, and also pre-owned products. 50% of these were FMCG categories Baby and Toys, Groceries and Pets, and Health and Beauty, 27% pre-owned fashion, 17% lifestyle items (Home and Living, Outdoor Sports, Hobbies, Games and Books) and the remainder used Electronics.
Kenneth Soh, Head of Marketing at Shopee Malaysia, said, “Value-based shopping is clearly the future. Generation Z shoppers on our marketplace are telling us with their keyword searches that for every 6 times they look for something new, 4 other times, they are looking for something pre-loved, recycled, reused or display units. They are exercising their purchasing power in a very deliberate way, and it’s humbling to be able to meet the needs of this group of consumers by connecting them to sellers who are aligned with their values.”
“Shopee makes it easy for Malaysian sellers with stocks to clear to list their pre-loved goods and describe and show users the conditions they are authentically in so that people can make smarter shopping decisions. In February 2023, we saw an estimated 15% increase in pre-loved SKU listings compared to the same month last year. We believe that we make it easier for our consumers to shop with more value online,” Soh concluded.
The most popular warehouse clearance supplies were hand sanitisers as Malaysians increased their need for personal hygiene protection. As households economised on spending, overstock but affordable skincare, cosmetics, and personal care products were hot in demand. Unsurprisingly, shoppers also chose ‘pre-owned’ over ‘new’ with baby and children accessories, baby and children toys, and pet accessories that get outgrown with age.
Influencers’ content on Shopee Live has also been shifting to cater to value-based and purposeful shopping decisions. Throughout the last three years, livestream sellers recorded four times more pre-loved orders sold and twice as much live streaming content for pre-owned products compared to new products. This could be attributed to the authenticity generated by influencers demonstrating pre-loved units in their genuine condition along with positive messages shaping sustainable mindsets.
Shoppers keen to support recommerce can type the following keywords on Shopee’s search bar: “pre-loved”, “bundled”, “warehouse clearance”, “thrift”, “second hand”, “used”, “demo unit” and “pre-owned”. In addition, users can find titles for preloved Live Streams available to view in the Shopee mobile app. Shopee users should also note that from 24 March, Shopee has introduced ‘Change of Mind’, a free return and refund feature for the entire Fashion segment (Local Sellers only) on the marketplace, to enable a ‘want not, waste not’ mindset this Ramadan and Raya.
Sherry Go Sharinghttp://www.blogger.com/profile/16734175874503148379noreply@blogger.com0